PALO ALTO, CA, Aug. 28, 2017 /CNW/ - Today, IQLECT announced the official roll-out of its web analytics solution that delivers real-time insights about customers to digital marketers and product managers at web-based businesses. This solution is launched to serve a growing need from organizations to move beyond aggregated web traffic summaries to extremely granular visitor-specific insights in a timely fashion.
With a multitude of companies vying for limited audience, it becomes imperative for brands (like e-commerce) to optimally engage with their prospective customers to acquire and retain them. IQLECT's solution, which also has an e-commerce specific flavor, helps achieve this by drawing up individual user-journeys and enabling delivery of highly personalized experiences to improve conversion and average-order-values.
Powered by its recently launched real-time analytics platform, this solution also packs in advanced artificial intelligence capabilities that uses both historic and real-time data to automatically carve out insights. The CEO of IQLECT, Sachin Sinha, adds, "Our solution has in-built machine learning algorithms that create high-impact outcomes for our customers. For instance, our AI components continuously segment web visitors based on their behavior or demography or predict the likelihood of purchase. These insights are immediately used to control the outcome of that particular user interaction."
While there are many disparate solutions like GA, Omniture, Mixpanel, Localytics, etc available to customers, IQLECT's solution brings together these capabilities with the promise of AI and real-time actionable insights. Also, starting at $39 per month makes it an extremely attractive and compelling option for even small-medium sized businesses. In the coming months, IQLECT is also adding omni-channel, customer-engagement, inventory analytics and advanced visualization capabilities to make this a comprehensive solution for any e-business.
IQLECT helps companies optimize their business through real time data insights. IQLECT has built the converged predictive software platform to process all kinds of data in a real-time manner. IQLECT offers the platform and solutions on cloud as SaaS and to enterprise for on premise deployments. IQLECT was founded by Sachin Sinha in 2015 and is based out of Bangalore. IQLECT works with well-known enterprise companies like CISCO, DELL along with several SaaS customers. IQLECT has also developed one of the fastest NoSQL database, BangDB which has more than 30,000 users across the world.
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SOURCE IQLECT Software Solutions Pvt Ltd
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