Investia Financial Services acquires Planifax

QUEBEC CITY, Nov. 23, 2015 /CNW Telbec/ - Investia Financial Services Inc. is pleased to announce that it has signed an agreement to acquire Les Services Financiers Planifax Inc., a brokerage firm specializing in mutual investment funds.

This transaction is a part of Investia's growth strategy, which promotes the expansion of its sales and independent brokerage networks across Canada.

Planifax was founded in Rosemère in 1988 and serves clients mainly in Quebec.

"The time has come to pass the torch and we are happy to be passing it to Investia, a leader in the Quebec financial services industry and one of the largest players in the sector across Canada," comment Daniel Bissonnette, Chief Compliance Officer, and Doris Allard, President and CEO, co-founders of Planifax. "We are certain that our clients and advisors will be well served and their interests will be well represented."

"We are happy to welcome Planifax's representatives to our team, and we look forward to working with them in offering excellent service to our clientele," states Louis H. DeConinck, President of Investia. "Planifax clients will benefit from the expertise of Investia and iA Financial Group as a whole."

The closing date is scheduled for January 1, 2016, subject to regulatory approval and other closing conditions. The impact of the transaction on earnings and capital is deemed non-material and therefore not disclosed. 

About Investia
A wholly-owned subsidiary of iA Financial Group, Investia Financial Services Inc. has been in operation since 1999 and is a member of the Mutual Fund Dealers Association of Canada. With more than 1,800 representatives, Investia has a vast Canada-wide network and offers a wide range of mutual investment fund products adapted to the needs of Canadian investors. Investia's head office is in Quebec City. It also has offices in British Columbia, Alberta, Ontario and Nova Scotia.


SOURCE Industrial Alliance Insurance and Financial Services Inc.

For further information: Pierre Picard, Manager, Public Relations, Phone: 418-684-5000, ext. 1-1660, Email:


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