MONTREAL, March 20, 2013 /CNW Telbec/ - Intema Solutions Inc. ("Intema" or the "Corporation") (TSXV: ITM) Provider of innovative marketing digital solutions, announces the launch of its new PREDICTIVE MARKETING ENGINE. This powerful and unique tool offers more relevant content of higher quality to improve sales and customer retention.
The PREDICTIVE MARKETING ENGINE meets the growing need of corporations to properly use Big Data through predictive analysis. This technology uses predictive modelling to predict future behaviours. The PREDICTIVE MARKETING ENGINE uses nominal data and purchase habits to predict the next purchase of a person and provides relevant, precise and targeted content.
The PREDICTIVE MARKETING ENGINE marks the transition from traditional segmentation to intelligent content. Marketers will stop adapting content based on segments, they will now engage with people, not groups of consumers " says Roger Plourde, President of Intema.
The PREDICTIVE MARKETING ENGINE was launched at the 2013 DX3 conference held in Toronto on March 6 and 7. Visiting corporations were very enthusiastic about this new product mentioned Mr. Plourde.
The PREDICTIVE MARKETING ENGINE is the newest addition of Intema's growing set of innovative marketing digital solutions.
About Intema Solutions Inc.
Intema Solutions Inc.'s mission is to integrate technologies to marketing. Its services include predictive marketing, relationship marketing and database marketing. Amongst its clients are companies of all sizes in North America.
SOURCE: Intema Solutions inc.
For further information:
Amin Bouraiss 1.866.632.7217 (Ext. 3206)