INSEAD successfully launches its first annual "Business as a Force for Good" award
TORONTO, Dec. 7, 2018 /CNW/ - The INSEAD National Alumni Association in Canada launched its first ever Business as a Force for Good award at a gala ceremony in Toronto last week.
The award and accompanying event is the first of an annual tradition that the INSEAD National Alumni Association in Canada looks forward to seeing grow in the future.
It developed this award to help fulfil the international business school's mission of social responsibility by recognizing Canadian companies that have demonstrated, through their actions and practices, leadership that embodies "Business as a Force for Good."
INSEAD's Dean Ilian Mihov and about 100 Canadian alumni attended - and Bullfrog Power, a small energy company that is helping Canadians transition to cleaner energy sources, became the winner of the prestigious award.
INSEAD, the Financial Times' top ranked MBA program in the world for two consecutive years, was founded almost 60 years ago in France with a mission to establish a new kind of educational institution that unites people, embraces diversity and leverages business to promote good.
"Bullfrog and the other category winners presenting exemplify INSEAD's values and understand the principle of business as a force for good, and that positive societal impact can be at the core of a company's operations while still achieving its business goals." said Dean Mihov.
Bullfrog was among 20 nominated businesses that competed for the award. Five of these nominees were specific category winners and delivered presentations at the ceremony to make their case for the final award.
Telus won for the best corporate social responsibility practice. Quebec City based XpertSea won in the startup category for its extraordinary work in sustainable aqua farming.
As a social enterprise that uses innovative technology to provide underserved communities around the world with access to the latest and best learning content available online, the Rumie Initiative was the winner in the not-for-profit category.
The winner for INSEAD's corporation category was Hatch, a mining company with operations across the globe and company initiatives that focus on the environment, diversity and inclusion, safety, and community.
Bullfrog Power, meanwhile, has been helping Canadians transition to cleaner energy sources and systems since 2005. "Our business has never strayed from a vision of a clean and healthier future and I'm honoured to accept INSEAD's Business as Force for Good award" said John Wilson, VP of Information Technology for Bullfrog.
In his closing remarks, Dean Mihov congratulated the event winner Bullfrog Power and all category winners for their inspiring visions. "Your companies are leading examples of INSEAD's mission in showing the business community that business can indeed be a force for good."
ABOUT INSEAD
As one of the world's leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society. A global perspective and cultural diversity are reflected in all aspects of its research and teaching.
With campuses in Europe (France), Asia (Singapore) and the Middle East (Abu Dhabi), INSEAD's business education and research spans three continents. The school's 154 renowned Faculty members from 40 countries inspire more than 1,400 degree participants annually in its MBA, Executive MBA, Executive Master in Finance, Executive Master in Change and PhD programs. In addition, more than 11,000 executives participate in INSEAD's executive education programs each year.
In addition to INSEAD's programs on its three campuses, INSEAD participates in academic partnerships with the Wharton School of the University of Pennsylvania (Philadelphia & San Francisco); the Kellogg School of Management at Northwestern University near Chicago; the Johns Hopkins University/SAIS in Washington DC and the Teachers College at Columbia University in New York; and MIT Sloan School of Management in Cambridge, Massachusetts. In Asia, INSEAD partners with School of Economics and Management at Tsinghua University in Beijing, and China Europe International Business School (CEIBS) in Shanghai. INSEAD is a founding member in the multidisciplinary Sorbonne University created in 2012, and also partners with Fundação Dom Cabral in Brazil.
INSEAD became a pioneer of international business education with the graduation of the first MBA class on the Fontainebleau campus in Europe in 1960. In 2000, INSEAD opened its Asia campus in Singapore. In 2007, the school inaugurated a Centre for Research and Executive Education in the United Arab Emirates and officially opened the Middle East Campus in Abu Dhabi in 2010.
Around the world and over the decades, INSEAD continues to conduct cutting edge research and to innovate across all its programs to provide business leaders with the knowledge and sensitivity to operate anywhere. These core values have enabled INSEAD to become truly "The Business School for the World".
SOURCE INSEAD
Troy Aharonian, Coordinator, NATIONAL Public Relations, [email protected], 416-848-1408; Bruno Correa, VP, Communications, INSEAD Alumni Association Canada, [email protected]
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