Launch in Bathurst will make shopping at IKEA more accessible, convenient and affordable for local residents
BURLINGTON, ON, July 31, 2017 /CNW/ - Shopping at IKEA just got more convenient today for customers in Bathurst, New Brunswick with the launch of a Collection Point.
Customers can now shop online for IKEA home furnishings and have them delivered to the Collection Point for only $59, regardless of the size and value of their purchase. This means they will be able to ship as little as a single sofa or as much as an entire kitchen for a flat rate and represents significant savings over the average home delivery fee of $170. Customers who wish to take advantage of home delivery can still do so, with the delivery fees remaining the same.
"Our ambition is to become more accessible to as many Canadians as possible," said IKEA Canada President Marsha Smith. "The launch of a ninth Collection Point for Atlantic Canada is a great way to provide our customers with a more convenient shopping experience."
Located at 1930 Hall Court, Bathurst, the Collection Point is not an IKEA store and is owned by third party service provider Sameday Worldwide. While they do not have any products available for purchase, Collection Points allow IKEA to make shopping easier in markets that have been identified as having potential.
"In such a large country, it is important to offer a variety of solutions we can use to make shopping easier for Canadians," said Smith. "With Collection Points already established in Fredericton, Moncton and Saint John, it was a natural next step to launch in Bathurst, to make shopping online at www.IKEA.ca affordable for many more New Brunswick residents."
It is IKEA's aim to make the brand more accessible and convenient for the many Canadians, through increased service offerings like Collection Points, Pick-up and order points, improvements in eCommerce and customer-focused distribution. IKEA hopes to provide its customers with a positive IKEA experience in every touchpoint.
In 2015, IKEA Canada announced an ambitious plan to double in size by 2025. To achieve this goal, the retailer will open new stores in new locations and also introduce some new formats over the next 10 years. The first new store on this expansion journey will be IKEA Halifax, set to open in fall 2017, followed by Quebec City in late summer 2018.
ABOUT IKEA CANADA
IKEA Group is a leading home furnishing retailer with 343 stores in more than 28 countries worldwide, which are visited by 783 million people every year. IKEA Canada has 12 stores, an eCommerce virtual store, 6 Pick-up and order points and 14 Collection Points. The company also recently announced plans to open stores in Halifax and Quebec City. Last year, IKEA Canada welcomed 28 million visitors to its stores and 88 million visitors to the IKEA.ca website. Founded in 1943, IKEA's business philosophy is to offer a wide range of products of good design and function at prices so low, the majority of people can afford them. For more information on IKEA Canada, please visit: www.IKEA.ca.
SOURCE IKEA Canada
For further information: IKEA CANADA, Stephanie Harnett, Corporate PR Manager, IKEA Canada, [email protected], 905-637-9440 x6378