IBC reminds Atlantic Canadians of the dangers of impaired driving

HALIFAX, March 6, 2015 /CNW/ - Following the Halifax Regional Police's release of impaired driving statistics for the month of February, Insurance Bureau of Canada (IBC) is reminding Atlantic Canadians of the severe consequences of impaired driving.

"Drinking and driving is a serious act that is not only illegal but can cost people their lives. IBC's message is clear: don't drink and drive," said Amanda Dean, Vice-President, Atlantic, IBC. "The insurance industry believes that more can always be done to stop people from drinking and driving and that's why we continue to educate Canadians on its dangers and consequences."

Statistics released today by the Halifax Regional Police showed that 67 people were charged with impaired driving offences in the month of February, and that10 of those people were involved in collisions.

Mothers Against Drunk Driving (MADD) estimates that there are somewhere between 1,250 and 1,500 impairment-related crashes that result in deaths in Canada each year (that's three to four deaths each day).

"We all have a part to play in putting an end to impaired driving. If you suspect someone has been drinking and driving, call 911. It could save a life," Dean added.

About Insurance Bureau of Canada
Insurance Bureau of Canada (IBC) is the national industry association representing Canada's private home, auto and business insurers. Its member companies make up 90% of the property and casualty (P&C) insurance market in Canada. For more than 50 years, IBC has worked with governments across the country to help make affordable home, auto and business insurance available for all Canadians. IBC supports the vision of consumers and governments trusting, valuing and supporting the private P&C insurance industry. It champions key issues and helps educate consumers on how best to protect their homes, cars, businesses and properties.

P&C insurance touches the lives of nearly every Canadian and plays a critical role in keeping businesses safe and the Canadian economy strong. It employs more than 118,000 Canadians, pays $6.7 billion in taxes and has a total premium base of $48 billion

For media releases and more information, visit IBC's Media Centre at www.ibc.ca. Follow IBC on Twitter @InsuranceBureau and @IBC_Atlantic or like us on Facebook. If you have a question about home, auto or business insurance, contact IBC's Consumer Information Centre at 1-844-2-ASK-IBC.

If you require more information, IBC spokespeople are available to discuss the details in this media release.

SOURCE Insurance Bureau of Canada

For further information: To schedule an interview, please contact: Celyeste Power, Manager, Media Relations, 416-362-2031 ext. 4312 (office), 647-384-9872 (after hours), cpower@ibc.ca


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