iA Financial Group Announces New Responsibilities Among Senior Management Team

QUEBEC CITY, July 30, 2015 Yvon Charest, President and Chief Executive Officer of iA Financial Group is pleased to announce the following changes to the senior management team.

Renée Laflamme, CPA, CA, CFA, becomes Executive Vice-President responsible for Group Insurance Employee Plans and Special Markets Solutions, as well as retaining her current role as head of Group Savings and Retirement. In her new capacity, she also joins the Company's Planning Committee. Renée has been with iA for seventeen years during which she held assignments in Mortgage Loans and in Investments. Before iA, she was employed for 10 years as an auditor with a leading accounting firm.

René Chabot, FSA, FCIA, who is Executive Vice-President, CFO and Chief Actuary, takes on additional responsibilities as head of Information Technology and Legal Services. René, who has been with iA for 32 years, has held a number of positions including 10 years as head of Group Savings and Retirement as well as Marketing for Personal Financial Services. René is a member of the Company's Planning Committee.

Denis Ricard, FSA, FCIA, in his role as Executive Vice-President, assumes responsibility for Individual Insurance and Annuities, as well as retaining his position as head of Group Insurance Dealer Services and IA Trust. Employed with iA for 30 years, Denis has held a number of assignments including President of the Excellence Life Insurance subsidiary, Chief Actuary and CFO and Marketing for Personal Financial Services. Denis is a member of the Company's Planning committee.

"These nominations are part of our organization's ongoing succession planning that focuses on the development and promotion of high-performing individuals from within the organization," comment CEO Yvon Charest. "This assures continuity and aligns our people with our long-term goals, that is, to be the preferred financial partner of our clients, the creator of sustainable value for our investors, as well as providing stimulating and rewarding careers for our employees. On behalf of the Board of Directors and the senior management team, I congratulate these individuals on their new roles and wish them continued success."

The Company' Planning Committee includes Yvon Charest, President and Chief Executive Officer; Normand Pépin, Executive Vice-President and Assistant to the President; Michel Tremblay, Executive Vice‑President and Chief Investment Officer; Mike Stickney, President, IA American Life Insurance Company; and Carl Mustos, President, iA Clarington; in addition to the individuals named above.

About iA Financial Group

Founded in 1892, iA Financial Group offers life and health insurance products, savings and retirement plans, RRSPs, mutual and segregated funds, securities, auto and home insurance, mortgages and car loans and other financial products and services for both individuals and groups. It is one of the four largest life and health insurance companies in Canada and one of the largest publicly-traded companies in the country. iA Financial Group stock is listed on the Toronto Stock Exchange under the ticker symbol IAG.

SOURCE Industrial Alliance Insurance and Financial Services Inc.

For further information: Investor Relations: Grace Pollock, Office: 418 780-5945, Email: [email protected]; Media Relations: Pierre Picard, Office: 418 684-5000, ext. 1660, Email: [email protected]