Hyundai Partners with St. Joseph Communications to Launch the 2018 Hyundai Accent at the 2017 Canadian International AutoShow

TORONTO, Feb. 21, 2017 /CNW/ - Hyundai Auto Canada Corp. partners with St. Joseph Communications, Content Group to launch the 2018 Hyundai Accent on February 16th at the 2017 Canadian International AutoShow. This will mark the first-ever global vehicle premiere in Canada.

St. Joseph Communications, Content Group worked with Hyundai Auto Canada to develop a series of teaser images and videos featuring the all-new 2018 Hyundai Accent. This content is available online and displayed throughout Hyundai's Canadian International AutoShow exhibit, including its massive 60ft digital screen.

"St. Joseph Communications, Content Group offers an unprecedented level of agility and flexibility which truly shined during this initiative," says Vito Sacchetti, Senior Manager, Marketing Communications at Hyundai Auto Canada.  "St. Joseph is a valued partner of both Hyundai and Innocean Worldwide Canada, our Agency-of-Record, and has held an essential role in working to make this Canadian global launch a success for us."

"We're proud to partner with Hyundai for the historic global vehicle premiere of the 2018 Accent," says Doug Templeton, President of St. Joseph Communications, Content Group. "Building on the success of last year's SUPERSTRUCTURE™ "Strong Man" campaign, we produced a series of dynamic and immersive video content for the 2018 Accent that highlights the fresh and confident interpretation of the brand's signature design language."

The launch video can be viewed at:

The full release of the campaign, including the unveiling of the 2018 Accent occurred on February 16th with the start of the 2017 Canadian International AutoShow.

For more information, please contact:
Tony Naldinho
Director, Marketing
T. 416.248.4868 ext. 2343

About St. Joseph Communications
St. Joseph Communications is spearheading transformational change by redefining the way in which organizations connect with their customers. Our omnichannel marketing approach lets us build solutions and ecosystems anchored by people, technology, and insight that intuitively merges all data and visual assets to create multichannel publishing solutions for all mediums. This gives marketers the opportunity to be more efficient at creating and grouping content while focusing on strategy and analytics. We deliver the widest array of interconnected solutions, redefining how brands develop experiences, build sales, boost loyalty and create evangelists across all communication channels and technologies.

Simply put? We transform the way brands engage with people.

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SOURCE St. Joseph Communications

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