GIBSONS, BC, Dec. 14, 2012 /CNW/ - Holy Crap cereal was one of 12
Canadian foods that won the Canadian Space Agency Snacks in Space contest. The cereal will be on Canadian Astronaut Chris Hadfield's menu
at the International Space Station during his mission departing
December 19, 2012.
"We're thrilled that Riley, a Grade Four Abbotsford, BC student
suggested our Holy Crap cereal be sent to the International Space
Station," says Corin Mullins, CEO of HapiFoods Group. "We originally
developed the cereal for emergency kits because of its healthy
nutritional content and long shelf-life so it seems more than fitting
for it to go to the Space Station."
Contestants were invited to submit ideas for Canadian astronaut Chris
Hadfield to take on the December 2012 space mission to the
International Space Station. The food items had to meet a list of
criteria for suitability in space. They had to be Canadian made, have
a long shelf life and be simple to prepare.
Riley's contest entry read in part, "Holy Crap cereal (this is not a
joke): You add either water or milk or soy milk. It is an awesome,
great tasting, very healthy snack."
Erika Weissenborn, BSc, Nutritionist for Holy Crap Cereal says, "With
the astronauts being under increased nutritional need during their
missions they need foods that will not only be shelf stable and easy to
travel with but also exceptionally high in calories and essential
nutrients. Holy Crap is unprocessed and shelf stable, easy to pack and
hydrate and created with some of the most nutrient dense foods on the
planet so it is an ideal food for space missions."
"Holy Crap is an excellent form of fibre, gentle on the digestive tract
and not over-stimulating. These are important features during missions
as health is a top priority. It is also an ideal source of essential
amino acids and fatty acids which are metabolized and utilized in the
body very effectively."
Holy Crap cereal, available at your local grocery store and the
International Space Station!
Holy Crap, the Dragons' Den organic hemp and chia seed cereal
phenomenon, rocked the Canadian natural food product industry after an
amazing appearance on Canada's highest rated reality TV show - the
award winning CBC Dragons' Den. The company ships to over twenty
countries and it is carried in over two thousand stores across Canada.
SOURCE: Holy Crap Cereal
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