- Revolutionary camera improvement bolsters HITCASE market opportunity -
VANCOUVER, Sept. 17, 2015 /CNW/ - HIT Technologies Inc. (TSXV:HIT) ("HIT"), designs, develops, manufactures and distributes the world's most advanced adventure products for iPhone, including the shockproof, waterproof HITCASE® PRO with professional lens and mounting systems for the iPhone. Today, HIT announced that its recently launched HITCASE PRO-6 is compatible with the new iPhone 6s, increasing HIT's product coverage to iPhone 5/5s/5c and 6/6s.
"We are very excited about the latest iPhone 6s offering from Apple," said Brooks Bergreen, CEO of HIT Technologies. "Each improvement Apple makes to its camera strengthens the use case for HITCASE and serves to increase our market opportunity. We expect this will increase demand for our recently launched HITCASE PRO-6, which addresses both the iPhone 6 and 6s as they are identical in size."
Mr. Bergreen continued, "The enhancements Apple made to the iPhone camera are truly revolutionary – increasing to a 12-megapixel lens, and providing 4k video capability. The new operating system includes Live Photo, enabling users to turn their photos into short videos and easily post them to their social media. These changes make it even more compelling for HITCASE to enhance the users' camera experience and to turn their iPhone into a full-fledged action camera. This is exactly the type of advancement we anticipated when we started HIT. Further, with iPhone 6s compatibility in place, we are able to immediately address this market opportunity through our growing social media fan-base and retail presence. In addition, having coverage for iPhone 5/5s/5c and 6/6s enables us to vigorously pursue broad retail coverage in time for the Christmas season."
About HIT Technologies Inc.
HIT develops and markets a portfolio of products for use on Apple iPhones across the globe. HIT believes that there is a significant opportunity in helping people get Ready for Adventure™ with the best camera they already have, their iPhone. HITCASE PRO allows people to create exciting photo and video content using patent pending Railslide™ mounts without the need for additional cameras, or gear that get in the way of the fun. With a combination of software, professional quality lenses, patented waterproofing and mounting technologies for every conceivable activity, The HITCASE PRO makes it fun and easy for users to capture and share a day at the beach, on the mountain, in the backyard, or anywhere else life takes you.
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Neither the TSX-V nor its Regulation Services Provider (as that term is defined in the policies of the TSX-V) accepts responsibility for the adequacy of this release.
This news release contains certain "forward-looking information" within the meaning of applicable Canadian securities laws that are based on expectations, estimates and projections as at the date of this news release. The information in this release about the Company's anticipated use of available funds, and the future plans and objectives of the Company are forward-looking information.
Any statements that involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking information and are intended to identify forward-looking information.
This forward-looking information is based on reasonable assumptions and estimates of management of the Company at the time it was made, and involves known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking information. Such factors include, among others, global economic climate; dilution; the Company's limited operating history; future capital needs and uncertainty of additional financing; the competitive nature of the industry; currency exchange risks; the need for the Company to manage its planned growth and expansion; the effects of product development and need for continued technology change; protection of proprietary rights; the effect of government regulation and compliance on the Company and the industry; network security risks; the ability of the Company to maintain properly working systems; theft and risk of physical harm to personnel; reliance on key personnel; global economic and financial market deterioration impeding access to capital or increasing the cost of capital; and volatile securities markets impacting security pricing unrelated to operating performance. Although the Company has attempted to identify important factors that could cause actual results to differ materially, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The Company undertakes no obligation to revise or update any forward-looking information other than as required by law.
SOURCE HIT Technologies Inc.
For further information: Brooks Bergreen, CEO HIT Technologies Inc., [email protected], www.hitcase.com/invest