Google CFO Patrick Pichette, DreamWorks Animation Chief Creative Officer Bill Damaschke and MVRDV Co-Founder and Principal Architect Winy Maas added to list of top-tier speakers
MONTREAL, Jan. 24, 2012 /CNW Telbec/ - As C2-MTL gets ready to take the business conference where it has never been taken before, the team is pleased to announce the addition of three new names to the list of those lending their considerable talents to Montreal's ground-breaking C2-MTL conference: Google CFO Patrick Pichette, DreamWorks Animation Chief Creative Officer Bill Damaschke, and MVRDV Co-Founder and Principal Architect Winy Maas. Among other much-anticipated developments is the announcement of the preliminary panellist line-up, which now includes Teressa Iezzi, Editor of Co.Create and Staff Editor at Fast Company Online, Mitch Joel, author and President of Twist Image, as well as Laurent Simon, Associate Professor of Management at HEC Montréal MosaiC.
These international-calibre thinkers and doers in the field of commerce and creativity will join an exciting array of confirmed speakers, including film director Francis Ford Coppola, former Disney CEO Michael Eisner, AOL Huffington Post Media Editor in Chief Arianna Huffington and Fast Company Editor Robert Safian. The complete list of speakers may be found at c2mtl.com/speakers.
A business conference… only different
Practical advice and work tools will advance the themes of C2-MTL with the objective of completely reinventing the conference experience through non-traditional means, including special segments from creative partner Cirque du Soleil, immersive exhibitions, a creativity "bootcamp", custom talks, multimedia conferences and experientially-oriented workshops designed to fire the imagination. It will all take place in a specially-constructed "innovation village" set in and around the historic and refurbished 19th century New City Gas complex, featuring a fascinating range of interactive installations.
"Expect to be surprised," warns Cirque du Soleil CEO Daniel Lamarre.
Additionally, all attendees will be able to avail themselves of a host of interactive tools and resources, including an interactive mobile application designed exclusively for C2-MTL, which will allow an on-site editorial team to organize and customize conference content in real time and provide each participant with personalized daily digests of the previous day's talks, events and activities.
Needless to say participants should also expect world-class entertainment, including mind-blowing evening festivities, gourmet experiences and performances showcasing the city's creative lifeblood.
After all, this is Montreal.
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A brave new commercial world requires brave new business models, and from May 22-25, 2012, Montreal's C2-MTL conference will go where no business conference has gone before. This unprecedented gathering of international business leaders is a completely new kind of annual business conference, one that explores the relationship between commerce and creativity, as well as its potential to redefine business. C2-MTL is giving notice that the business conference of the past is exactly that: in the past.
C2-MTL acknowledges the generous assistance of the Government of Québec, and its partners include Sid Lee, Cirque du Soleil, HSM Global and Fast Company.
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