Re-imagining mental health care for women and children in our community
TORONTO, Sept. 20, 2013 /CNW/ - It's Back. It's Bigger. It's Better. North York General is proud to relaunch Heart of Fashion - one of our signature fundraisers - as a sophisticated fusion of food, fashion and live entertainment. Members of the city's fashion and social elite will gather in an elegant marquee in the Town Square at Shops at Don Mills on Saturday, November 2, 2013. Proceeds from the event will support the development of a state-of-the-art space for mental health care at our Hospital.
Presented by BMO, Heart of Fashion will feature an edgy yet elegant, sexy but sophisticated fashion show with Canadian designers and Shops at Don Mills retailers, hosted by Canadian fashion icon and Honorary Fashion Show Chair Jeanne Beker, as well as live entertainment by Karl Wolf and more. Inspired by Heart of Fashion's Culinary Chair, Rose Reisman, guests will also enjoy tempting gourmet food and specialty cocktails provided by the chefs at Shops at Don Mills' fine restaurants.
"We are so thrilled to bring back Heart of Fashion," says Terry Pursell, President & CEO, North York General Foundation. "We look forward to hosting an unforgettable evening in support of mental health care, one of the most critical needs of our Hospital and community."
Heart of Fashion guests will have the opportunity to bid on tickets to the internationally televised Victoria's Secret Fashion Show, where the winner will mingle with celebrities, supermodels and socialites. Guests will also have the chance to win a unique weekend Porsche experience generously donated by Downtown Porsche.
Tickets for Heart of Fashion are $250 and are available for purchase online at HeartofFashion.ca or by contacting North York General Foundation at 416-756-6851.
Re-Imagining Mental Health Care at North York General
Proceeds from Heart of Fashion will support North York General's transformation of a historic property that is located near the Hospital's main site. Phillips House, a heritage estate owned by the Hospital, will be preserved while becoming a beautiful, welcoming facility for women's and children's outpatient mental health care, unlike any other in Canada. Heart of Fashion will profile the importance of investing in a warm, non-clinical space for mental health care. Details are available at HeartofFashion.ca/the-cause.
"One in 5 Canadians will experience a mental illness," says Dr. Thomas Ungar, Chief & Medical Director of Psychiatry, North York General. "In Canada, 86% of all hospitalizations for mental illness occur at community hospitals like North York General. As the demand grows for community-based mental health services, we will be able to respond, thanks to the funds raised through Heart of Fashion and private donor support."
North York General is deeply grateful to BMO Financial Group for their support as the Presenting Sponsor of Heart of Fashion. "BMO is committed to helping improve the quality of life in the communities where we live and work," said Nada Ristich, Director, Corporate Donations. "We are proud to enable North York General to take an important step toward making a world of difference in the lives of women who receive care for mental health issues."
North York General would like to offer special thanks to all of our donors and event sponsors who have made Heart of Fashion possible. We also acknowledge and thank the Heart of Fashion Advisory Council - including Holly Miklas, Chair; Jeanne Beker, Honorary Fashion Show Chair; and Rose Reisman, Culinary Chair - for their commitment and leadership.
About North York General
North York General Hospital, affiliated with the University of Toronto, is one of Canada's leading community academic hospitals. We offer our culturally diverse community a wide range of acute care, ambulatory and long-term care services across three sites. The Hospital embraces health by providing innovative and compassionate care for the whole family at every stage of life. Working together, we make a world of difference.
About Shops at Don Mills
Shops at Don Mills is a high-quality retail and commercial destination where fashion, dining and entertainment come outside to play. The first Urban Village in Ontario to integrate residential and commercial environments, Shops at Don Mills is truly a breath of fresh air. Located on the southwest corner of Don Mills Road and Lawrence Avenue East, just two blocks west of the Don Valley Parkway, Shops at Don Mills has free parking and is easily accessible by public transit via the following bus routes: 25 Don Mills; 54 Lawrence East; 162 Lawrence. To learn more about the centre's exceptional shops, restaurants, services and community events hosted at the Town Square, please visit shopsatdonmills.ca or call 416-447-6087.
Additional photos from the Heart of Fashion launch event are available online:
Image with caption: "North York General Foundation held a fabulous private event to launch Heart of Fashion 2013 on Thursday, September 19th. The party was graciously hosted by Samuel Elfassy, Chairman of the Board of Governors, NYGH Foundation (Centre) and Heart of Fashion Event Chair Holly Miklas (Right), at the gorgeous Bridle Path home of Holly and her husband Paul Miklas. Catering was generously provided by Rose Reisman, Culinary Chair of Heart of Fashion (Left). (CNW Group/North York General Hospital)". Image available at: http://photos.newswire.ca/images/download/20130920_C9233_PHOTO_EN_31117.jpg
SOURCE: North York General Hospital
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