Groupe Robert and Club Cycliste Boucherville team up to promote safer roads for everyone

BOUCHERVILLE, QC, May 11, 2016 /CNW Telbec/ - As summer approaches, Groupe Robert and Club Cycliste Boucherville are joining forces to promote bicycle safety and responsible road sharing.

"The well-being of our employees and all road users is paramount to us here at Groupe Robert. This is also the time of year we expand our in-house awareness campaigns to focus on the importance of sharing the road. We all need to be vigilant and follow traffic safety rules at all times. As a leader, we are proud to advocate best practices and urge our 3,300 employees to be conscientious as they take to the road, be it by bicycle, car or truck," said Michel Robert, President and CEO of Groupe Robert.

Luc Lévesque, President of Club Cycliste Boucherville, indicated that the Club was delighted to have the support of Groupe Robert to "promote responsible road sharing in order to protect our cyclists and emphasize the habits that all motorists, cyclists and pedestrians should adopt. As Quebec's largest cycling club, with roughly 110 members of every age, we are proud to collaborate with Groupe Robert to encourage safe, courteous and respectful on-road behaviour. This partnership shows how committed major road users are to spearheading campaigns designed to educate people about these issues and make roads more accommodating for everyone."

Club Cycliste Boucherville is a group of cycling enthusiasts with a passion for competitive cycling. Club members learn essential skills to navigate public roadways, achieve the highest levels of excellence, develop their athletic abilities and hone their team spirit while training and at race time. We are committed to upholding the values of the Société de l'assurance automobile du Québec concerning adherence to the Highway Safety Code and road courtesy.

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At Groupe Robert, we are keenly aware that transportation, distribution and logistics are the backbone of our clients' business strategies. As markets and industries continue to change, we are uniquely poised to adapt and deliver made-to-measure solutions designed specifically to cater to their needs. Since 1946, we have seen one major transformation after another, both within our organization and in the industry as a whole. We have prided ourselves on our ability to develop new solutions to keep pace with these changes and have acquired increasingly sophisticated systems to optimize our clients' success. Our teams of professionals in Quebec and Ontario boast the expertise and commitment required to offer services of exceptional quality. Every 20 seconds, there is a delivery or pickup made by a Groupe Robert truck somewhere in North America. Our vision is to provide our clients with leading-edge transportation, distribution and supply chain solutions that maximize their prosperity and minimize our carbon footprint at every turn. We owe our excellent reputation to our dedicated workforce 3,300 strong, our state-of-the-art infrastructure and our extensive network of strategically positioned distribution facilities.

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Image with caption: "Logo: Club cycliste de Boucherville (CNW Group/Groupe Robert)". Image available at:

Image with caption: "Logo: Groupe Robert (CNW Group/Groupe Robert)". Image available at:

For further information: Caroline Lacroix, Director, Communications and Marketing,, 514-521-1416 ext. 2727


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