TORONTO, Sept. 29, 2014 /CNW/ - As a tribute to the legendary beer halls of Germany, Rickard's launched their fall seasonal, Lederhosen, at the Concordia Club just before the kick-off to Kitchener-Waterloo Oktoberfest. Guests enjoyed the new brew between the sound of polka music, clinking steins and throngs of people yelling "prost".
The Oktoberfest-style dark amber larger has a smooth medium body with a striking hoppy finish and is the perfect complement to fried salty foods like bratwurst or a plate of Schweinsbraten (Bavarian pork roast).
Rickard's Head Brewmaster, Keith Armstrong, describes what makes Lederhosen the right choice for Oktoberfest celebrations. "We are really excited to bring an Oktoberfest-style lager to the market. The strong hoppy finish and beautiful malt characters makes this brew incredibly refreshing and the perfect festival companion."
To check out the festivities and get a taste of the excitement, see the link below.
Rickard's Lederhosen is available nationally for a limited time only, while supplies last, and Kitchener-Waterloo Oktoberfest can be enjoyed from October 10-18, 2014.
Additional information on Rickard's Lederhosen:
Style: Oktoberfest Style Lager
Alcohol: 6.5% ABV (alcohol by volume)
Formats: sold in 473 ml cans and 6-pack of 341ml bottles
IBU (International Bitterness Units) rating: 39
Video with caption: "Video: Head Brewmaster at Rickard’s, Keith Armstrong, speaks about the brand’s latest seasonal brew - Lederhosen". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20140929_C3172_VIDEO_EN_6068.mp4&posterurl=http%3A%2F%2Fphotos.newswire.ca%2Fimages%2F20140929_C3172_VIDEO_EN_6068.jpg&order=1&jdd=20140929&cnum=C3172
For further information: Stephanie Bateman, Harbinger Communications, 416-960-5100 x 280, [email protected]