Georgian Bay Spirit Co. Launches a New Smash
Apr 24, 2017, 08:41 ET
Canadian Craft Distiller Launches Georgian Bay Vodka Smash
Following the Success of Georgian Bay Gin Smash
TORONTO, April 24, 2017 /CNW/ - Georgian Bay Spirit Co., creator of the award-winning Georgian Bay Gin, Georgian Bay Vodka and the widely popular Georgian Bay Gin Smash, has launched its latest craft cocktail in a can: Georgian Bay Vodka Smash – available today in select LCBO stores.
Made with the finest ingredients including Georgian Bay Vodka (voted Double Gold and Best Vodka at the San Francisco World Spirits Competition), the Vodka Smash is enhanced with natural flavours and features including refreshing notes of lemon, lime, grapefruit and mint for the perfect, not-too-sweet finish.
"Last summer our Gin Smash sold out repeatedly across Ontario and we were pleasantly surprised by the reaction and the demand," said company Co-Founder Tim Keenleyside. "Our fans told us they wanted to see a vodka-based version as well."
"We knew we had to smash it out of the park," added Co-Founder Denzil Wadds. "We've more than tripled our stock this summer with the full range of our spirits, including the new Vodka Smash."
To support the company as it experiences rapid growth, former Canadian Football League (CFL) Commissioner Mark Cohon joins Tim Keenleyside and Denzil Wadds as Chairman and partner of Georgian Bay Spirit Co. Cohon is also Chairman of Toronto Global and Chairman of the JUNO Awards and in 2013 he was made Member of the Order of Ontario.
"We are so excited to have Mark as a partner in our growing company. He is known as a proud Canadian who helps build great Canadian institutions from the CFL to the JUNO Awards to promoting Toronto around the world. We couldn't have a better collaborator to help us build this success story," said Wadds.
"Denny and Tim are creating a great company. I couldn't be more excited and energized to help them build Georgian Bay Spirit Co. into a household name," said Cohon.
Georgian Bay Gin, Georgian Bay Vodka, Gin Smash and Vodka Smash are available at the LCBO and in select restaurants and bars.
About Georgian Bay Spirit Co.
Inspired by the clear waters, white pines and rocky shores of Georgian Bay in Ontario, Georgian Bay Spirit Co. is the passion project of ad agency partners and long-time friends Denzil Wadds and Tim Keenleyside. Using pure ingredients such as hand-harvested wild juniper from the Thirty Thousand Islands and fresh water from the Township of Springwater, GBSC produces finely crafted small-batch spirits. Award-winning spirits Georgian Bay Gin and Georgian Bay Vodka as well as bestseller Georgian Bay Gin Smash are favoured among craft spirit enthusiasts across the region. The Georgian Bay Vodka Smash is the newest addition to the GBSC portfolio.
Visit www.georgianbayspiritco.com and @georgianbayspiritco on Instagram and Facebook.
SOURCE Georgian Bay Spirit Co.
For further information: Lolin Soenardjo, [email protected], 647-477-5909
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