Partnership between Top Chef Canada winner Chef René Rodriguez, Boys and Girls Clubs, and Future Shop creates the perfect recipe to draw out crowds and spark interest in new Cornwall store
CORNWALL, ON, Nov. 25, 2014 /CNW/ - Future Shop, Canada's leading retail destination for consumer electronics and lifestyle goods, introduced its 'small concept' Cornwall store in a big way with a two-day grand opening weekend. Excited crowds gathered outside the 8,000 sq. ft. Future Shop store, eager to experience the 'retail reimagining' of a large-format store packed into a remarkably smaller space.
To celebrate the grand opening festivities of the Cornwall Future Shop in a comparably unique way, customers receive catered culinary treats prepared by Food Network Canada's Top Chef Canada Season Four winner Chef René Rodriguez, prepared right from a Future Shop-branded food truck. Customers were treated in a different manner entirely upon entering the store, having received a selection of gift cards to whet their shopping appetites.
Featuring a dramatic interior that features a glass wall dividing the warehouse and shopping space, the Cornwall Future Shop is a stunning achievement in store design. Built to evolve with ecommerce innovations and to exceed customer expectations, the Cornwall Future Shop is proving to be a hit with the community with its approachable and intuitive layout.
View the YouTube video to relive the Future Shop Cornwall Grand Opening weekend:
About Future Shop
Founded in 1982, BC-based Future Shop is Canada's leading destination for a total retail experience. With 135 stores across the country, the nation's premier web store (www.futureshop.ca), and unparalleled customer support from Geek Squad both online and in-store, Future Shop continues to be a leader in Canadian retail. Having been recognized for 'Best Omni-Channel Integration' at the 2014 Canada Post E-commerce Innovation Awards, Future Shop delivers the largest in-store selection of consumer electronics and lifestyle goods, and features an expanded assortment of products online at FutureShop.ca. Through its Future Generation Tech Labs community initiative, Future Shop is proud to connect youth with technology to inspire, motivate, and empower their education (see www.futureshop.ca/futuregeneration).
Image with caption: "Members of the Boys and Girls Clubs of Cornwall/ SDG including the executive director, Jacquie Richards, Future Shop general manager Nick Karlis, acting mayor Denis Carr, Food Network's Top Chef Canada's season four winner Rene Rodriguez and Future Shop communications manager Elliott Chun celebrate the grand opening of the Cornwall Future Shop. (CNW Group/Future Shop)". Image available at: http://photos.newswire.ca/images/download/20141125_C2227_PHOTO_EN_8512.jpg
Image with caption: "Children of the Boys and Girls Clubs of Cornwall/SDG enjoy a visit from Food Network's Top Chef Canada season four winner Rene Rodriguez. Chef Rodriguez showed the kids the Future Shop food truck and shared tasty treats inside the club. (CNW Group/Future Shop)". Image available at: http://photos.newswire.ca/images/download/20141125_C2227_PHOTO_EN_8513.jpg
Image with caption: "Hundreds of customers lined up every morning before opening outside the new Cornwall Future Shop to experience the new store. The earliest customers arrived at 4:00 a.m. EST. (CNW Group/Future Shop)". Image available at: http://photos.newswire.ca/images/download/20141125_C2227_PHOTO_EN_8514.jpg
SOURCE: Future Shop
For further information: Media contact: Future Shop, Elliott Chun, firstname.lastname@example.org, 604.412.1764; Press room: www.futureshop.ca/media, Facebook: www.facebook.com/FutureShop, Twitter: www.twitter.com/FutureShopNews