QUÉBEC, March 7, 2018 /CNW Telbec/ - Cominar is continuing to encourage entrepreneurship and showcase a new generation of local designers and artisans by creating pop-up boutiques. Thanks to Cominar, new ecommerce businesses can seize a great opportunity to establish a physical retail presence and establish closer ties with their clienteles.
Cominar is pleased to announce that Mandala Wear will be organizing an exclusive Mandala Nomad Tour in Cominar's shopping centres all year long. "We want to offer women a new type of shopping experience. Pop-up boutiques allow us to create major events in places where people gather together, such as shopping centres. Thanks to our partnership with Cominar, we are proud to pressent our first tour across Québec." said Maryse Gagnon, Mandala Wear's Co-owner. The tour will kick off in Québec City at Place de la Cité in March. It will then travel to Les Rivières, Galeries Rive Nord, Galeries de Hull, Carrefour Rimouski, Centre Laval and Mail Champlain. "Cominar's partnership with Mandala Wear is part of our goal to place consumers and entrepreneurs at the onset of a business strategy. We want to rethink and transform the traditional relationships between leasers and retailers in order to foster entrepreneurship, support a new generation of business owners, and highlight the work of upcoming designers and artisans," explained Manon Larose, Cominar's Vice President Retail-Leasing.
Over the past several months, Cominar has launched innovative concepts that act as incubators for new businesses, including its Womance sort du web in several of its shopping centres, FMD Pop-up Tour, which celebrated the 2017 Fashion & Design Festival, Mandy's food truck at Rockland and the Kanevas bags pop-up boutique at Place de la Cité.
Cominar is planning other pop-up boutiques in its shopping centres as it addresses a new trend in retail; the retail industry must reinvent itself and complement ecommerce so that customers can enjoy one-of-a-kind shopping experiences that bring designers closer to their clienteles.
ABOUT COMINAR REIT
Cominar REIT is the third largest diversified real estate investment trust in Canada and currently remains the largest commercial property owner in the Province of Quebec. The REIT owns a real estate portfolio of 529 properties in three different market segments, that is, office properties, retail properties and industrial and mixed-use properties. Cominar's portfolio totals 44.1 million square feet spread out across Quebec, Ontario, the Atlantic Provinces and Western Canada.
ABOUT MANDALA WEAR
In March 2015, Mandala Wear was founded. It is the result of a dream, with sights set on becoming a reference in the leisure and comfort clothing industry. A few months later, the company's online store was launched. Mandala Wear started to grow and to sell its clothing in several yoga studios and stores.
Mandala Wear provides an alternative to the performance lifestyle that is so valued in today's society. We are dead set against fast fashion and choose durable and comfortable materials that are suitable for an active lifestyle. Drawing our inspiration from the precepts of yoga and relaxation, we create clothes, right here in Quebec, that are designed for women in all their glory and diversity. At the heart of Mandala Wear's mission is an ambition to create comfortable clothing for women of all sizes. Behind the company's vision are Cynthia and Maryse, two passionate and determined women.
Visit Cominar's website at cominar.com for more details.
SOURCE COMINAR REAL ESTATE INVESTMENT TRUST
For further information: Caroline Lacroix, Vice President, Communications and Marketing, Cominar REIT, [email protected], 514 210.5535