CALGARY, Aug. 23, 2016 /CNW/ - Esurance today announced the launch of a new partnership with the Canadian Football League's Calgary Stampeders. Through the partnership, Esurance is the presenting sponsor of the Ultimate Fan Flyaway Contest,* in which one fan will win a trip to join the Calgary Stampeders on the road as they take on the Hamilton Tiger Cats this fall.
Esurance has a history of professional sports sponsorships in the United States and bringing fans closer to the sport through personalized experiences. This new partnership with the Calgary Stampeders marks Esurance's first sponsorship of a Canadian professional sports team.
"Our partnership with the Calgary Stampeders allows us to connect with their fans, while introducing more Albertans to our brand and modern approach to auto insurance," said Saskia Matheson, general manager at Esurance Canada. "We know that the Calgary Stampeders have a lot of dedicated fans, so we're excited to help the lucky winner put on the red and white and cheer on the team right along with them on the road."
The winner of the Ultimate Fan Flyaway Contest will receive a grand prize of a trip for two to Hamilton, Ontario on the Calgary Stampeders' team charter to attend the October 1 game versus the Tiger Cats. The winner will also receive:
- Two VIP sideline experiences during the pre-game warm-up
- One hotel room and dinner for two in Hamilton on September 30
- Two premium player-signed Stampeders jerseys
"We're proud to partner with Esurance and heartily welcome them to the Stampeders family," said John Hufnagel, Stampeders president and general manager. "The Ultimate Fan Flyaway Contest means that the partnership is beginning with a bang. We wish the best of luck to all fans entering the contest and look forward to a long and mutually beneficial relationship with our partners at Esurance."
The contest runs until September 20, 2016 at 11:59 p.m. MT. Fans are encouraged to visit Stampeders.com/fanflyaway/ to enter the Ultimate Fan Flyaway Contest. In addition to the contest, the partnership includes Esurance signage to be displayed at every Calgary Stampeders home game.
For more information about Esurance Canada, please visit www.esurance.ca.
*NO PURCHASE NECESSARY. Open to legal residents of Canada who (i) are eighteen (18) years of age or older at the time of entry, and (ii) live within a one hundred and sixty (160) km radius of the McMahon Stadium, Calgary, Alberta. Enter by completing all required fields in Contest entry form. Limit one entry per person. Odds of winning depend on number of entries received. See Rules and Regulations for details.
Esurance provides auto insurance direct to Canadian consumers and offers multiple insurance products in the U.S. including auto, homeowners, motorcycle, and renters. Esurance was a pioneer in offering insurance online in the U.S. in 1999. With an award-winning website and innovative tools, Esurance is the smart choice for tech-savvy consumers in the U.S. and Canada. As a member of the Allstate family, Esurance is a reliable choice for insurance, offering anytime, anywhere service just a click, call, or tap away. For more information, visit www.esurance.ca or call 1-888-ESURANCE (1-888-378-7262).
For further information: Media contact: Emily Wilch, Environics Communications on behalf of Esurance®, T: 416-969-1663, E: [email protected]