SAINT-LAMBERT, QC, Nov. 25, 2014 /CNW Telbec/ - The first Espace Ricardo boutique is now open at 310 d'Arran Street in Saint-Lambert.
"2014 was an important year for Ricardo Media and it's finishing up with the realization of another dream," explains Ricardo. "I have wanted to create a space like this for a long time, a window on the Ricardo brand image that presents not only what we love but also who we are."
What does Espace Ricardo offer? It's the complete world of Ricardo: an immersion in the magazine, in his recipes, it's the place that foodies have dreamed of. Accessories from the Ricardo collection are found under the same roof as other favourites, along with kitchen decor, tableware and much more. "When people visit us, they will find the accessories, the kitchenware and decor elements that are showcased in the pages of our magazines—all under the same roof. And yes, sometimes we will give out in-store samples of our latest culinary creations!" says Ricardo.
Ricardo launches Mama Choka
The opening of Espace Ricardo is also the perfect time to launch Mama Choka, a "chocolaterie" managed by none other than Ricardo Kitchen Director Kareen Grondin. "Kareen has always been a huge fan of chocolate, desserts and pastries. She dreamed of opening her own chocolate shop before turning 40, and we decided to actively participate in her dream," says Brigitte Coutu, President of Ricardo Media. "Our employees are go-getters, and it's only normal, not to mention extraordinarily gratifying, to use our expertise to propel our rising talents," adds Ricardo.
"Mama Choka represents everything I love about chocolate, caramel and candy: the pleasure of spoiling oneself, of indulging one's sweet tooth guilt-free," explains Kareen. "I have developed each of my products using fresh ingredients so that the taste is authentic and delicious. No, my products do not keep for six months in the refrigerator. Anyhow, it's impossible to resist them for so long!" she concludes.
Mama Choka is a store within Espace Ricardo that offers chocolate, caramel, cotton candy, popcorn, nuts, marshmallows and a variety of chocolate bars.
Espace Ricardo has created over 20 new jobs in Saint-Lambert, including opportunities for young workers who will be teamed up with more experienced employees. "For us, it's an investment in the local economy," says Ricardo.
The Espace Ricardo opening hours are:
Monday, Tuesday, Wednesday, from 10 am to 6 pm
Thursday and Friday, from 10 am to 9 pm
Saturday, from 10 am to 5 pm
Sunday, from noon to 5 pm
ABOUT RICARDO MEDIA
Ricardo Media is a company inspired by strong family values. Its mission: to promote the importance of cooking and eating as a family with cross-platform, high-quality content. Ricardo's television production company—Productions 350°—specializes in lifestyle and cooking shows. RICARDO magazine is a resounding success in Quebec, reaching 779,000 readers every issue. The English version of RICARDO magazine has been available Canada-wide since September. With more than 4,000 triple-tested recipes and hundreds of how-to videos, ricardocuisine.com is a bilingual foodie destination for more than 1.6 million unique visitors. Ricardo has created a cookware line sold in over 600 stores from coast to coast. And in March 2014, Ricardo launched Larrivée Vins du Monde, a selection of wines that reflect Ricardo's personality and taste. Two South African wines have—so far—been introduced with this new label.
Image with caption: "Espace Ricardo. (CNW Group/Ricardo Media)". Image available at: http://photos.newswire.ca/images/download/20141125_C8975_PHOTO_EN_8490.jpg
Image with caption: "Mama Choka. (CNW Group/Ricardo Media)". Image available at: http://photos.newswire.ca/images/download/20141125_C8975_PHOTO_EN_8491.jpg
SOURCE: Ricardo Media
For further information: Media contact: Stéphanie Coeurjoly, 514-844-9678 ext: 208, [email protected]; FOLLOW US: ricardocuisine.com; EN: facebook.com/ricardocuisine, @ricardorecipes