Empire Life launches new Men's Health Program to deliver personalized health support for Canadians

KINGSTON, ON, Nov. 10, 2026 /CNW/ -- The Empire Life Insurance Company (Empire Life) today announced a new program to its group benefits offering by introducing the Teladoc Men's Health Program. This program offers confidential virtual access to personalized support that can include expert clinical guidance, evidence-informed recommendations and health coaching to help individuals manage common men's health concerns. The program is delivered through Teladoc Health Canada's Expert Medical Opinion Service.

In Canada, 65% of men will wait six days after noticing symptoms, and nearly a quarter will delay care for more than two years.¹ Additionally, nearly 64% of men report moderate-to-high stress levels, facing significant unaddressed workplace and personal health challenges.² To help overcome these barriers, the Men's Health Program is included in Empire Life's Extended Health Benefits at no additional cost and is available to eligible plan members and dependants aged 18 and older.

This rollout reinforces Empire Life's commitment to providing intelligent solutions that deliver low-barrier clinical support to members across Canada, providing early intervention to help employees stay healthy, engaged, and resilient.  "It's easy to put health concerns on the back burner, but men deserve to feel supported and confident in managing their well-being," says Steve Pong, Senior Vice President & Chief Operating Officer, Empire Life. "Having trusted, compassionate guidance to navigate healthcare makes a big difference. We want to give employees a safe, private space to get answers early, so they feel empowered to take care of themselves." 

Empowering members through personalized clinical guidance and support 

The Men's Health Program connects members with licensed healthcare professionals to address concerns that may otherwise be overlooked, delayed, or difficult to discuss. This program encourages early engagement in care and offers tailored action plans.

Key features of the new program include: 

• Hormonal and age-related health support: Guidance for age-related changes, energy levels, fatigue, and general health optimization. 
  
  
• Hair loss and confidence support: Guidance addressing hair loss and related confidence or quality-of-life concerns.  
  
  
• Mental well-being and stress management support: Focused support for stress, emotional resilience, and workplace mental health challenges.  
  
  
• Sexual, reproductive and preventive health support: Guidance on sexual and reproductive health concerns alongside preventive health and lifestyle coaching.  
  
  
• Guided care experience: A personalized journey featuring an intake questionnaire, direct conversation with a registered nurse case manager, clinical review by a healthcare professional, and a tailored action plan with ongoing follow-up.  

This new program provides private, expert support to help members take charge of common men's health concerns with confidence.  

Established in 1923 and a subsidiary of E-L Financial Corporation Limited, Empire Life provides individual and group life and health insurance, investment and retirement products. The Company's mission is to provide expertise and intelligent solutions to help Canadians navigate life with confidence. As of September 30, 2026, Empire Life had total assets under management of $21 billion. Follow us on social media @EmpireLife or visit empire.ca for more information.

^{1, 2} Inside the Growing Movement to Change Men's Health in Canada

SOURCE The Empire Life Insurance Company

Michelle Wegner, Director, Digital and Marketing, [email protected], 416 457-2861