Delhaize Group Upgrades Fleet Performance Management Tools for Food Supply
Chain Optimization

    Company Streamlines Fleet Operations Across Food Lion, Hannaford and
    Sweetbay Banners

<p><span class="xn-location">MINNEAPOLIS</span>, <span class="xn-chron">Aug. 25</span> /CNW/ -- XATA Corporation (Nasdaq:   XATA), a leader in fleet optimization software and services, today announced that Delhaize Group is leveraging XATANET across its Food Lion, Hannaford and Sweetbay Banners to maximize its fleet performance with one common technology platform. Delhaize America, a leading supermarket operator with more than 1,500 stores in 16 states in the eastern <span class="xn-location">United States</span> is running XATANET on 780 trucks across these three banners.</p>
<p>Delhaize decided to expand its fleet management capability to achieve optimal customer service and increased safety and performance. XATANET will allow Delhaize to better track speed performance and driver behavior and to access driver, vehicle route and delivery information in real-time.</p>
<p>Delhaize will also take advantage of XATA Fleet Performance Management (FPM), a planning, visualization and analytic tool that provides expanded insight in to their key performance indicators and help drive performance with their fleet-related business objectives. Delhaize will implement a set of Fleet Scorecards available in XATA FPM to enable executives, managers, supervisors and even drivers to visualize their performance, understand any underlying issues through drill-down analysis, and react appropriately.</p>
<p>"Delhaize knows that to be competitive in the food retail business, they need efficiency on all levels," said <span class="xn-person">David Gagne</span>, executive vice president, field operations, XATA Corporation. "We are pleased to work with this forward-looking company to provide a fleet performance management solution that helps them reach their goals, not only in their supply chain, but also in their overall retail operations."</p>

    About XATA
<p>XATA Corporation is the expert in optimizing truck-fleet operations by reducing costs and ensuring regulatory compliance. Our on-demand software and services help companies manage fleet operations, enhance driver safety and deliver a higher level of customer satisfaction. Offered through a monthly-subscription service, XATA software solutions can affordably oversee every truck in an organization's fleet.  XATA also provides expert services to develop the business processes required to deliver the profitability, safety and service levels demanded by today's competitive transportation environments.</p>
<p>Based in <span class="xn-location">Minneapolis</span>, Minnesota, XATA revolutionized the trucking industry by being the first to introduce electronic driver logs and exception-based management reporting. Our XATANET solution provides our customers with access to their vehicle data anywhere, anytime. XATA Turnpike--a division of XATA Corporation--provides PDA-based fleet management capabilities for little or no upfront costs.</p>

    About Delhaize Group
<p>Delhaize Group is a Belgian international food retailer present in six countries on three continents. At the end of 2009, Delhaize Group's sales network consisted of 2 732 stores. In 2009, Delhaize Group posted EUR 19.9 billion (<span class="xn-money">USD 27.8 billion</span>) in revenues. In 2008, Delhaize Group posted EUR 467 million (<span class="xn-money">USD 687 million</span>) in net profit (Group share). At the end of 2008, Delhaize Group employed approximately 141 000 people. Delhaize Group's stock is listed on Euronext <span class="xn-location">Brussels</span> (DELB) and the New York Stock Exchange (DEG).</p>


For further information: For further information: Karl Nilsson of XATA Corporation, +1-952-707-5650,

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