Group Buying Site Uses New Deal Types to Save North Americans Even More Money
TORONTO, March 23, 2012 /CNW/ - Dealfind, the third largest group buying site in North America, today surpassed the $500 million mark for total customer savings, reaching this milestone just two years after launching in Toronto in 2010.
North Americans have now purchased more than two million vouchers to eat, play, shop and relax at 50 to 90 percent off, as the company continues its expansion throughout the U.S. and Canada and adds more diverse features to its site.
"This is truly a milestone for Dealfind, and one we are extremely proud of," said Dealfind Co-Founder and President Gary Lipovetsky. "We have saved our users half of a billion dollars in only two years. In an economy where North Americans continue to look for ways to cut back and save money, Dealfind helps consumers purchase the goods and services they both need and want – for less."
Dealfind is now available to consumers in 71 North American markets, with deals offered in 41 U.S. markets and 30 markets in Canada.
Dealfind continues to save users even more through an array of specialized deal types, including 'Travel Deals,' 'Product Deals' and 'Everyday Deals.' 'Travel Deals' make getaways affordable for consumers year-round, bringing them weekly offers on hotels and resorts that include a combination of overnight stays, spa treatments, restaurant credits and more, from locations all around North America. Hotel partners can boost their ROI through these carefully timed deals.
'Product Deals' are available nationally giving all subscribers access to the same deals and discounts regardless of location. This category of deals gives customers the opportunity to purchase electronics, jewelry, cosmetics, housewares and other in-demand products at a significant price cut.
Through 'Everyday Deals,' users are provided with instantly available deals of up to 90 percent off searchable by location, category and time, ideal for when a customer needs to take care of a necessary errand or wants to go out to eat at a discount. This type of deal gives merchants more control and flexibility when hosting deals and a way to attract customers at the times most suitable to them.
In December, Dealfind also jumped into vertical market segmentation, creating YesMom exclusively devoted to saving moms time and money by offering 50 to 90 percent off products and services for moms, kids and babies. Deals are currently available for Calgary moms, with more cities to be added during the year.
The Dealfind mobile application went live in December, giving iPhone and Android users the access to daily deals on the go. In October, Dealfind partnered with Google Offers, giving participating businesses the chance to be featured on Google Offers as well at no extra cost.
"As we continue to work with some of the best retailers in North America and feature more exclusive deals, our total savings will just continue to skyrocket," said Lipovetsky. "We give merchants a way to reach their target markets like never before. With a variety of options in terms of hosting deals, every merchant can benefit from partnering with us. We know it won't be long until Dealfind breaks the billion dollar barrier."
Dealfind is the third-ranked group buying website on the North American Daily Deal Media Power Rankings, operating in 71 markets in Canada and the U.S. It has sold more than 2.0 million vouchers since 2010, saving consumers more than $500 million. Privately held, Dealfind boasts refundable group buying vouchers, as well as full customer service support. The Toronto-based company is a member of the Google Offers partner program and provides small and medium-sized enterprises the opportunity to cost-effectively gain new and repeat customers through smart online marketing and referral programs.
 The North American Daily Deal Media Power Rankings is a proprietary ranking and verification system launched by Daily Deal Media in May 2011. Daily Deal Media is the authoritative source for news, data and resources for the Daily Deal industry.
For further information:
Mallory Snitker of SS|PR, +1-847-415-9300, [email protected], for Dealfind