Designed by David and Sybil Yurman, the shop-in-shops reflect the brand's aesthetic and the family's unique artistic expression. Both spaces feature heritage walls that visually narrate the Yurmans' journey from art to jewelry and include examples of David's early sculptures and wearable art pieces alongside more current designs.
The 960 square-feet (Calgary) and 820 square-feet (Square One) shop-in-shop layouts were inspired by classical architectural principles of symmetry and axial design, allowing customers to easily orient themselves. The shops were uniquely composed of floating pads without any traditional walls, and feature hand-crafted fixtures including solid live-edge American walnut slabs and Italian travertine counter tops - features that are typically incorporated in standalone David Yurman boutiques.
The spaces also comprise a combination of new design elements including tambour casework, bronze metal vitrines and screens that create two semi-private consultation spaces – the second and third respectively for David Yurman shop-in-shops. The Calgary shop includes a white gold leaf decorative panel featuring a hand applied pattern of the Alberta Province flower, the Wild Rose, while the Square One shop includes a private viewing room.
The shops will carry the full assortment of Women's and Men's collections, as well as the David Yurman Wedding collection.
Opened December 1st: David Yurman, Holt Renfrew Calgary, 510 8th Avenue SW Calgary, Alberta T2P 4H9.
Opening December 13th: David Yurman, Holt Renfrew Square One, 100 City Centre Drive,
Mississauga, Ontario L5B 2C9, Canada
ABOUT DAVID YURMAN:
David Yurman is the premier American luxury jewelry brand with a mission to share in life's exceptional moments. Founded by two artists, David and Sybil Yurman, in New York in 1980, artistic inspiration, craftsmanship and unconventional yet elegant designs are at the core of the brand. The marriage of David's background in sculpture with Sybil's natural understanding of color and art yields signature jewelry designs; diamond, pearl, and gemstone jewelry and Swiss-crafted timepieces that are renowned for capturing the essence of relaxed American luxury. David Yurman collections are available at 47 retail and concession locations throughout the United States, Canada, and France and at over 350 locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers, including in the US, Canada, Mexico, the Caribbean, UK, Russia and the Middle East.
SOURCE David Yurman
For further information: PRESS CONTACTS: Jennifer Noel, David Yurman, 646.264.7353, email@example.com