Wehrenberg Theatres in St. Louis and Emagine Entertainment near Detroit
Premiere with '2012' on Nov. 13
LONGUEUIL, QC, Nov. 11 /CNW Telbec/ - D-BOX Technologies Inc. (DBO.A on the TSX Venture Exchange), a leader in innovative motion technology for the entertainment industry announced today it has signed agreements with two additional feature film exhibitors which will install D-BOX motion-enhanced seats: Wehrenberg Theatres of St. Louis, Missouri and Emagine Entertainment of Troy, Michigan.
The oldest family-operated movie theatre circuit in the U.S., Wehrenberg Theatres, will feature 20 seats (2 rows) equipped with D-BOX's motion technology at its Ronnies 20 Cine location in St-Louis (Missouri). Emagine which has been named "Best Movie Theatre" for several years running by the Detroit Free Press and Detroit News has selected its Canton (Michigan) theatre location where 12 D-BOX theatrical motion seats (1 row) will be installed.
"D-BOX's recent agreements with both Wehrenberg Theatres and Emagine Entertainment serve as a true testimonial to the growing acceptance of our technology" said Claude Mc Master, President and Chief Executive Officer of D-BOX Technologies. "With these first new locations in the US Midwest, we are on track to achieve our goal of North-American coverage as we anticipate more theatres to follow shortly."
Adding a completely new dimension to movie viewing, D-BOX theatrical motion system offers a completely realistic, immersive experience setting the standard for motion effects on theatrical feature films. Each new movie title is encoded with D-BOX motion effects, frame by frame, by D-BOX motion designers so that sensations occur in perfect sync with the action taking place onscreen. D-BOX Motion Code(TM) technology is now available at ten movie theatres for a total of 235 D-BOX equipped seating in North America, all of which have been deployed since the beginning of April 2009.
The release of '2012' on November 13 will be the eighth feature film release to feature D-BOX Motion Code(TM). The number of movies obtained so far has allowed for a continuous flow of D-BOX enabled content for equipped exhibitors.
In addition to Wehrenberg's Ronnies 20 Cine in St Louis, Missouri and Emagine's Canton Theatre in Canton, Michigan, D-BOX motion seats are available at Cinéma Beloeil, in Beloeil Quebec; Cineplex Odeon Queensway Theatre in Etobicoke, Ontario; Mann Chinese 6 Theatre in Los Angeles, California; Theatres at Mall of America in Bloomington, Minnesota; Galaxy at the Cannery in Las Vegas, Nevada; Galaxy Highland Theatre in Austin, Texas; UltraStar Cinemas in Surprise, Arizona; and UltraStar Apple Valley in San Bernardino, California.
For additional information and theatre details visit www.d-box.com.
D-BOX Technologies designs and manufactures leading edge high-technology motion systems mainly suited to the needs of the entertainment industry. With its unique, patented technology, D-BOX Motion Code(TM) uses motion effects specifically programmed for each film, TV program or video game, which are sent to a motion generating system integrated within either a platform or a seat. The resulting motion is perfectly synchronised with all onscreen action, creating an unmatched realistic, immersive experience. To date, D-BOX Motion Code(TM) is available on more than 850 titles.
Accordingly, many prominent Hollywood studios have started embedding D-BOX Motion Code(TM) on selected high definition Blu-ray(TM) releases. By reaching agreements with the leaders of both the motion picture and gaming industries, D-BOX's award-winning motion technology is gradually proving itself as a new global standard in the entertainment world.
D-BOX is a publicly traded company listed on the TSX Venture exchange under the symbol DBO.A. For further information please see www.d-box.com. D-BOX(R) is a registered trademark and D-BOX Motion Code(TM) is a trademark of D-BOX Technologies Inc. Other names are for informational purposes only and may be trademarks of their respective owners.
About Wehrenberg Theatres
Wehrenberg Theatres operates 15 theatres in Missouri, Illinois, Iowa and Minnesota. Having celebrated its 100th Anniversary in 2006, St. Louis-based Wehrenberg Theatres is the oldest family-owned and operated theatre circuit in the U.S. Ronald P. Krueger, 3rd Generation, Chairman and Co-CEO of Wehrenberg Theatres, Jim Hoffmeister President and Co-CEO.
About Emagine Theatres
Emagine Entertainment's affiliates own and operate Cinema Hollywood in Birch Run MI, as well as Emagine Novi, Emagine Canton and Emagine Woodhaven. All told Emagine operates theatres with a combined 10,000+ seats and 56 screens. Emagine enjoys the honor and distinction of being named "Best Movie Theatre" for several years running by the Detroit Free Press and Detroit News. Emagine is a recognized innovator in the theatrical exhibition industry having been the first theatre chain in the world to convert to 100% digital projection.
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SOURCE D-BOX Technologies Inc.
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