- CTV's AMERICAN IDOL Returns with Most-Watched Season Premiere Ever In
Canada -
- Season 9 premiere jumps 25% compared to Season 8 -
- Part 2 airs tonight at 7:30 p.m. ET on CTV -
TORONTO, Jan. 13 /CNW/ - Nine seasons in, AMERICAN IDOL returned to CTV last night with its biggest premiere audience ever. A record-high 3.2 million viewers tuned in for opening night, an increase of 25% compared to the Season 8 premiere last January. It was the No. 1 program of the day nationally and in the metered markets with all three key adult demos. An astonishing 8 million viewers tuned in to some or all of the show while 1.6 million viewers watched from CTV's key A25-54 demo.
AMERICAN IDOL delivered 36% more viewers from 8-9 p.m. than NCIS (Global, 2.15 million viewers) and over two million viewers more than NCIS: Los Angeles from 9-10 p.m. (Global, 1.4 million).
AMERICAN IDOL propelled LAW & ORDER: SVU to one of its highest audiences of the season at 10 p.m. on CTV. It was the No. 3 program of the night with 1.66 million viewers.
To see the complete announcement, go to: http://www.media.ctv.ca/ctv/releases/release.asp?id=12071&yyyy=2010
For further information: Renee Dupuis, CTV Inc., (416) 384-3154, renee.dupuis@ctv.ca
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