CST will operate nine Shell stations in Quebec
MONTREAL, Nov. 25, 2013 /CNW Telbec/ - CST Brands, Inc. (CST), owner of
the Dépanneur du Coin and Corner Store banners, and Sobeys, owner
and/or distributor of some 205 Shell stations in Quebec, are proud to
announce that they have signed an agreement to grow their respective
brands in the Quebec market. As part of this arrangement, CST is
acquiring four Sobeys locations to be operated as Dépanneur du Coin,
but will remain selling Shell fuel, while five Dépanneur du Coin stores
will change their fuel brand to Shell. The implementation of the
alliance is planned for early 2014.
"This agreement is in keeping with our plans to expand the presence of
Dépanneur du Coin in Eastern Canada as a convenience goods retailer.
This is a first for CST Brands, expanding our fuel offerings by
broadening our brand offerings with Shell", said Christian Houle,
Senior Vice-President, Canadian Retail, CST Brands, Inc.
With this agreement, Sobeys Québec aims primarily to strengthen ties
with its customers. "The addition of five new Shell stations in close
proximity to five of our IGA stores gives our AIR MILES® program even
more added value," says Pierre St-Laurent, Senior Vice-President of
Business Development at Sobeys Québec. "This partnership demonstrates
first and foremost a desire to offer our customers more by providing
local services and offers."
Food products and fuel are supplied to the nine stations by Sobeys
Québec and the Sobeys Québec Petroleum Branch (SQPB).
About CST Brands, Inc.
CST Brands, Inc. (NYSE: CST) is one of the largest retailers of
convenience merchandise and motor fuels in North America. Based in San
Antonio, Texas, CST employs approximately 12,000 Team Members at nearly
1,900 locations throughout the Southwestern United States and Eastern
Canada, including 270 at the CST Service Center in San Antonio, Texas
and 285 at the CST Service Center in Montreal. The Company offers a
broad array of convenience merchandise, beverages, snacks and fresh
food. In Canada, CST operates around 850 retail fuel sites in the
province of Quebec, Ontario and the Atlantic Provinces. Its Dépanneur
du Coin and Corner Store sell signature Transit Café coffee and
pastries. It distributes fuels under several brands including Ultramar,
for whom it acts as exclusive retailer, Pipeline Commercial and Shell.
For more information about CST, please visit cstbrands.com.
About Sobeys Québec
Sobeys Québec is a subsidiary of Sobeys Inc., wholly owned by Empire
Company Limited. Headquartered in Montréal-Nord, Sobeys Québec operates
several banners including IGA, Les Marchés Tradition, Marché Bonichoix,
Rachelle-Béry health food stores, and various convenience stores
including Voisin, Bonisoir, and Select. Sobeys Québec also owns 205 Shell service stations throughout the province. Sobeys
Québec's goal is to create unequalled experiences that inspire
Quebeckers to eat better. They therefore choose high quality partners
and constantly innovate in order to offer consumers better choices.
More information can be found at www.sobeyscorporate.com.
SOURCE: CST Brands, Inc.
For further information:
For CST Brands, Inc.
For Sobeys Québec
Communications consultant | Sobeys Québec
(514) 324-1010 extension 2158