NORTH YORK, ON, Nov. 11, 2015 /CNW/ - Coppa's Fresh Market today announced the official launch of Nonna Francesca's, a unique line of authentic Mediterranean-style food products inspired by the Coppa family's Italian heritage. Named in honour of their family matriarch, Nonna Francesca, Coppa's new line draws inspiration from their grandmother's homemade recipes and all the love and care she invested into every family meal.
"We want to share our favourite home-cooked recipes; the ones our grandmother would make," declared Coppa's Fresh Market President, John Louie Coppa. "We hope to give our customers a little insight into what it was like growing up in an Italian home, sharing some of life's greatest moments around the dinner table. Our goal is to keep that tradition alive with Nonna Francesca's and let our customers enjoy all the savoury Italian favourites we grew up with, using the same authentic ingredients."
Considering the grocer's tagline is A World of Food™, Nonna Francesca's is the next logical step in bringing the world's finest authentic flavours to the Greater Toronto Area. John Louie Coppa agreed: "A World of Food really celebrates all nationalities and traditions. Customers of all different ethnicities enjoy the wide variety of ingredients available at Coppa's. The Nonna Francesca's line personifies this for us with our very own Italian traditions. We should all be proud of where we came from and the experiences we have shared. Food is a big part of this."
Coppa's is releasing the company's first few Nonna Francesca's recipes just in time for the holiday season, with authentic pasta sauces and hand-made pizzas landing on their Fresh Market shelves. "This is our first launch," admitted John Louie. "With the holiday entertaining season approaching and the whole idea of family togetherness playing such a central role, the timing was perfect. We think it's the ideal time to launch."
Future Nonna Francesca's offerings are likely to include ready-made pastas, bakery items, even an olive oil and balsamic vinegar – made in the spirit of Nonna's exacting standards. "Nonna was unique in her own ways, so I wouldn't say there is going to be a whole bunch of products," conceded John Louie. "But there will be more to come, for the right kind product."
So far, customer response has been overwhelmingly positive. "The feedback has been tremendous," smiled John Louie. "Our customers say they've been waiting for something like this. One customer even told me 'it tastes just like my grandmother would have made it.'"
About Coppa's Fresh Market
Coppa's Fresh Market is a family owned and operated grocery store chain with three locations in the Greater Toronto Area. Coppa's is committed to providing an authentic grocery experience, offering a combination of exceptional value, great service and a selection of the finest quality food from around the corner and around the world.
The ownership group's family roots run deep in the grocery business; the Coppa family opened their first grocery store at 1558 Queen Street West in Toronto. The company takes great pride, passion and care in bringing their customers an authentic global shopping experience; one that offers the freshest and widest variety of foods from top local suppliers and authentic international brands.
SOURCE Coppa's Fresh Market
For further information: Joseph Sulpizi, 416-920-8115, [email protected]