, the Dr. Siegal's COOKIE DIET(R) Web Site, Registers 100,000th

    Two and a half years after its launch,, the official online
    home of the popular weight-loss system and hunger-busting foods developed
    in 1975 by Cookie Doctor® Sanford Siegal, D.O., M.D., welcomes its
    100,000th member

<p>MCLEAN, Va., <chron>Oct. 21</chron> /CNW/ -- At <chron>6:14pm</chron> yesterday, <person>Debora Gore</person> of Bristow, Virginia, received a phone call from renowned physician, author, and weight-loss expert <person>Dr. Sanford Siegal</person> who was calling to congratulate her on becoming the 100,000th registered member of, the official <person>Dr. Siegal</person>'s COOKIE DIET® web site. <person>Dr. Siegal</person> thanked her for joining and told her that he was sending her a three-month supply of his famous cookies and an autographed copy of his new book, <person>Dr. Siegal</person>'s Cookie Diet Book: How a Doctor and His Cookie Helped 500,000 People Lose Weight Fast (2009, Hyde Park Publishing Ltd., 320 pages, ISBN 978-0-9822728-3-19999).</p>


<p>"Registering our 100,000th member is an exciting milestone," said <person>Matthew Siegal</person>, president and CEO of <person>Dr. Siegal</person>'s Direct Nutritionals, LLC, which operates  "More than 85 percent of our members indicate that they heard about us from a friend, relative, or co-worker so we know we're doing something right."</p>
<p>Last Friday, Google Trends reported that, on that day, more people searched for information related to <person>Dr. Siegal</person>'s COOKIE DIET® than for the "balloon boy hoax" story.</p>
<p>The initial version of the web site, which was then hosted at, was primarily an online store. The current version, which was launched in <chron>December 2008</chron> with the shorter URL,, introduced numerous robust features intended to educate customers before and during the weight-loss and weight-maintenance phases of their diets.</p>
<p>The site's Resources section features <person>Dr. Siegal</person>'s® Weight Loss Calculators, a proprietary software suite personally designed by <person>Dr. Siegal</person>. His calculators eliminate the uncertainty inherent in most diets by aiding the user in setting and reaching a realistic goal weight by a specified date. <person>Dr. Siegal</person>'s® Weight Loss Calculators are intended to be helpful to any dieter regardless of the particular diet they follow.</p>
<p>"In my practice, patients come to us with a definite goal in mind and frequently it's to look good for an upcoming event such as a wedding, vacation, or reunion," said <person>Dr. Siegal</person>. "I designed my weight loss calculators using proprietary algorithms to estimate - based on the dieter's own calorie burn rate - how many calories she would have to consume each day in order to reach her desired weight by the date of her big occasion."</p>
<p><person>Dr. Siegal</person> added that his calculators incorporate safeguards to ensure that they don't return unrealistic or unhealthy results.</p>
<p>"The last thing anyone needs is another failed attempt to lose weight. If your goal is unrealistic my calculators will say so," added <person>Dr. Siegal</person>.</p>
<p>As a condition for membership, requires users to agree to consult their doctor before starting any diet.</p>

    Dr. Siegal's COOKIE DIET® is perpetually in the news. Recent features

    ABC's Good Morning America
    The Miami Herald
    Orange County Register


<p><person>Dr. Siegal</person>'s COOKIE DIET® is a profitable, 100% debt-free, family-owned business comprising several companies with corporate locations in the <location>Miami</location>, Florida, and <location>Washington, DC</location>, metro areas. Under license from <person>Dr. Siegal</person>'s SM Licensing Corporation, <person>Dr. Siegal</person>'s Direct Nutritionals, LLC operates the web site (100,000 members) and distributes products directly to consumers and over 800 retailers.</p>
<p> </p>
    Dr. Siegal's Cookie Diet (
    877-377-4342 (US)
    703-677-8068 (Elsewhere)


For further information: For further information: Dr. Siegal's Cookie Diet (, +1-877-377-4342 (US), +1-703-677-8068 (Elsewhere) Web Site:

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