MONTREAL, Nov. 9, 2017 /CNW Telbec/ - Client Spectrum Inc., a leading consulting firm helping Fortune 1000 companies develop and improve their marketing technology capabilities, announced today that the company will begin operating under the brand name Munvo. Effective immediately, all outward representations and communications will reflect this change, while Client Spectrum Inc. will function as the legal entity of Munvo.
"Adopting a new name that would help enable the sub-branding of our growing products and services was the key driver. Another reason was that we wanted to adopt a shorter and easier name for our clients." – Mathieu Sabourin, President
"Rallying on a non-pre-existing word represented a great branding opportunity to reinforce who we are: The Marketing Solutions Specialists." – Joe Maraschiello, Managing Partner, Marketing & Products
After starting with four employees and two clients in 2005, Munvo has shown steady growth, increasing its head count to more than 65 employees spread across the company's offices in Montreal, Toronto and Calgary. Through a combination of management consulting, technology implementation and marketing run services we help our clients develop the marketing capabilities needed to achieve their personalization, cross-channel and interactive marketing goals.
ABOUT MUNVO: Munvo is a leading consulting firm specialized in assisting global companies by maximizing their investment in their marketing solutions. Munvo services include: implementation, management consulting and marketing run services. In addition, Munvo Lab develops products, connectors and accelerators for Adobe, IBM and SAS marketing solutions. Munvo is a trademark of Client Spectrum Inc.
For further information: Joe Maraschiello, +1 514-392-9822, visit us at www.munvo.com/clientspectrum/ or email us at [email protected]