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Cisco Debuts All-New Flip Video Lineup in Canada


News provided by

Cisco

Nov 10, 2010, 09:09 ET

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New Line Delivers Next-Generation Video Quality, Expanded Personalization Capabilities,
and More Options for Fun

TORONTO, Nov. 10 /CNW/ - Cisco's Flip Video®, the world's leader in shoot-and share video cameras, today rolled out an all-new line of affordable UltraHD™ and MinoHD™ video cameras.  These new video cameras feature Flip Video simplicity, enhanced HD video quality, expanded product personalization options, more ways to share video using pre-loaded FlipShare™ software and many of the new Flip cameras include hardware-based image stabilization. Flip also announced today Designed for Flip™, a new program that is planning on offering fun accessories from a wide range of partners that include wide angle lenses and external microphones to battery chargers and a portable projector (see separate release).

These fun new additions to the Flip Video family plan to hit Canadian stores this week, just in time for the holiday gift giving season.

"This is without question the best line of Flip Video cameras we've ever created," said Jonathan Kaplan, senior vice president and general manager of Cisco Consumer Products. "The new line combines Flip's signature simplicity and affordability with truly breakthrough video quality, unlimited personalization options, and an array of creative new accessories - all of which add up to more fun, and an even better video experience for our consumers."

Building upon the acclaimed Flip Video user experience -- which makes it easy and fun for anyone to capture and share video -- Flip Video's new line has raised the bar again, by delivering amazing video quality without compromising Flip's hallmark simplicity. By combining its innovative, always-on image stabilization technology with 720p resolution at 60 frames per second (fps), Flip now offers the consumer stunningly clear and steady video that's both simple and affordable. 

In addition, the entire Flip Video family is available in personalized designs so Flip owners can express their own personal style with every Flip they buy, at no additional cost. Consumers can visit the Flip Online Store (www.TheFlip.com) to choose from thousands of designs from artists, celebrities, and iconic brands, or upload an image to create their own one-of-a-kind Flip Video camera.

The new Flip video cameras also come pre-loaded with the latest version of FlipShare, which helps consumers easily organize, edit and share their videos. FlipShare upgrade now includes direct posts to Facebook and Twitter™ - joining the convenient direct-share options already popular with and YouTube™. The latest FlipShare software also includes a number of new organization tools and user controls, and debuts Magic Movie, a fun feature that automatically trims and arranges a user's selected video content into their own movie.  Flip Video users can count on stunning video no matter how they choose to view or share it - on a computer, their HDTV or using the simple direct uploads to social media sites.

New UltraHD Family

The world's best-selling shoot-and-share video family - the Flip Video UltraHD - now offers two new models with even more reasons to own one. For the first time, the UltraHD line will offer personalization through the Flip Online Store (TheFlip.com) with thousands of designs for users to create a video camera showcasing their own personal style. Along with always-on image stabilization and newly enhanced 720p/60 fps video quality, the new Flip Video UltraHD 2 hour also features a new design that fits easily in a pocket or purse.  The UltraHD 2 hour is the first Flip video camera to feature FlipPort™ - a proprietary Flip-designed connector enabling new add-on options as part of the newly announced Designed for Flip™ accessory program.

The new Flip Video UltraHD 1 hour camera, priced at $159.99, is an industry top-seller and consumer favourite. This Flip offers more for less: one hour of high-quality HD video; Flip simplicity, no-hassle built-in memory; plus a choice of white or thousands of unique designs.

New Flip MinoHD Line

The new MinoHD 1 hour and 2 hour video cameras are sleek and stylish with enhanced HD video quality. Like the new UltraHD line, the new MinoHD video cameras now feature the built-in image stabilization and 720p/60 fps combination allowing consumers to capture incredibly clear and steady video.  Flip customers can opt for black, silver or from thousands of designs at the Flip Online Store (TheFlip.com). To express their own personal style, consumers can easily upload their own image to create a one-of-a-kind Flip MinoHD video camera.

Product Specifications

Model UltraHD 8 GB/ 2 Hour UltraHD 4 GB/ 1 Hour MinoHD 8 GB/ 2 Hour MinoHD 4 GB/ 1 Hour
Color Black, White and personalized White and personalized Black and personalized Silver and personalized
Recording time 2 hours 1 hour 2 hours 1 hour
Memory 8 GB 4 GB 8 GB 4 GB
Video Resolution High Definition; 1280x720 (60fps) with image stabilization High Definition; 1280x720 (30fps) High Definition; 1280x720 (60fps) with image stabilization High Definition; 1280x720 (60fps) with image stabilization
Suggested Retail
Price:
$219.99 $159.99 $239.99 $189.00

Availability
The new Flip video cameras are available at select starting today. Best Buy, Black's Photo, Costco, Future Shop, Indigo/Chapters, Staples, The Source, the Flip Video Store (www.TheFlip.com) and other major retailers will be carrying the new Flip video cameras starting or over the next few weeks.

About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. This year celebrates 25 years of technology innovation, operational excellence and corporate social responsibility. Cisco's vision for the consumer is to enable people to live a connected life that is more personal, more social, and more visual. Further information about Cisco and its full line of consumer products including Linksys, Valet and Flip Video can be found at www.theflip.com, http://home.cisco.com and www.cisco.com/consumer.

Follow-us

  • Become a Flip Video Facebook fan:  www.facebook.com/flipvideocanada
  • Check our videos on YouTube:  www.youtube.com/theflip
  • Follow us on Twitter:  @flipvideocanada
  • Cisco Consumer Blogs:  http://blogs.cisco.com/consumer

Cisco, the Cisco Logo, Flip Video, Linksys, and Valet are trademarks or registered trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

For further information:

Press Contacts:

Karen Sohl         John Settino/Anne Morello 
Cisco          The iPR Group
949 823-1578        416-850-2524
Mobile: 949 302-3470        Mobile 416-662-2955
[email protected]        [email protected]
  [email protected]
Analyst Contacts
Analyst Relations       Investor Relations
Lisa Soto        John Choi
Cisco          Cisco
[email protected]       [email protected]
949 823-4778        408 526-6651

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