Special Bursary Fund Also Established to Help Educate the Next Generation of Health Care Workers
TORONTO, May 13, 2020 /CNW/ - CIBC announced today it is recognizing Canadian frontline health care workers who have sacrificed so much to keep us safe during COVID-19 by providing 30 million Aventura points to give these tireless workers a well-deserved break to recharge and reconnect with family.
"As we mark National Nursing Week this week, it's timely to reflect on the role health care workers are playing in our society today. No one will need a physical and mental break when we emerge from this pandemic more than our frontline health care workers," said Victor G. Dodig, President and CEO, CIBC. "Since the beginning of this pandemic, our communities have relied heavily on their strength and courage, and our new Holidays for Heroes program is one way to show our appreciation for all they've done for us."
Through the CIBC Holidays for Heroes program, Canadians are invited to nominate a frontline health care worker who has made a contribution to keeping us safe during this challenging time, and who has earned a well-deserved break for their efforts. CIBC has provided 30 million Aventura travel rewards points to recognize health care workers who will be chosen at random to receive a travel voucher, allowing them to take a holiday at a future date, reconnect with their families, and re-energize themselves.
Nominations are open to all Canadians and can be made at CIBCHolidaysForHeroes.com.
"The Holidays for Heroes program is one way we can show our deep appreciation for the sacrifices our frontline health care workers have made for Canadians, by giving them the opportunity to rest and recharge with their families," added Mr. Dodig. "The holidays these heroes take are also one small way of supporting local businesses when economies can safely reopen."
In addition, the bank is establishing the CIBC Future Heroes Fund Bursary Program to help the next generation of health care workers realize their ambition of having a career in health care. This two-year program will award 200 bursaries valued at $2,500 each, to first year students enrolling in a range of health care programs at targeted post-secondary schools across the country.
Canadians are invited to contribute to further the impact of the fund by visiting the link here.
"The dedication and sacrifices by our frontline health care workers today will inspire the next generation of Canadians, and we're proud to be contributing to the education of tomorrow's health care professionals through the CIBC Future Heroes fund," added Mr. Dodig. "There is no better way to recognize the legacy of health care workers during this time than investing in the health care workers of the future."
CIBC is a leading Canadian-based global financial institution with 10 million personal banking, business, public sector and institutional clients. Across Personal and Business Banking, Commercial Banking and Wealth Management, and Capital Markets businesses, CIBC offers a full range of advice, solutions and services through its leading digital banking network, and locations across Canada, in the United States and around the world. Ongoing news releases and more information about CIBC can be found at www.cibc.com/en/about-cibc/media-centre.html.
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