Carl Zeiss expands its reach into the Canadian clinical microscopy market space through new partnership
TORONTO, Jan. 7, 2013 /CNW/ - Effective January 10, 2013 Carl Zeiss Canada is pleased to announce a new exclusive agreement with Inter Medico to distribute its clinical microscopy product line across Canada.
This new partnership will significantly extend Zeiss's reach into the hospital markets and clinical accounts which focus on patient health care and diagnosis.
"Although our growth has been good in the clinical sector with our direct sales strategy, we believe we can address the market on a bigger scale through a distribution strategy," states Mick O'Brien, President of Carl Zeiss Canada. "Zeiss has world-class products for clinical microscopy and we wanted a more comprehensive strategy to approach our clinical customers. Inter Medico has outstanding clinical laboratory coverage across Canada and is one of the most respected clinical device distributors in Canada - we are privileged to have our clinical microscopes represented by such a professional and well-established Canadian company," he adds.
"From our perspective, we are pleased to welcome a most noted & global microscope partner that will help synergize, as well as complement our current areas of expertise in Pathology, Hematology, Autoimmune, and Urinalysis," states Dan Lichtman, President and CEO of Inter Medico. "Our excellence in service and support is well-regarded in the industry," he adds.
The Carl Zeiss Group is an international leader in the fields of optics and opto-electronics. In fiscal year 2011/12 the company's 24,300 employees generated revenue of over 4 billion euros. In the markets for Medical Technology, Research Solutions, Industrial Solutions and Consumer Optics, Carl Zeiss has contributed to technological progress all over the world for more than 160 years and enhances the quality of life of many people around the globe. Carl Zeiss is represented with over 30 production and over 50 sales and service sites in more than 30 countries worldwide. Carl Zeiss AG is fully owned by the Carl Zeiss Foundation. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany.
Inter Medico is a leading Canadian organization with a history of excellence in Sales, Customer Service and Technical Support. Bringing innovative technologies to the Clinical Diagnostic market is our objective and we support that effort with a team of highly skilled professionals that focus on excellence.
Image with caption: "Carl Zeiss Canada Logo (CNW Group/Carl Zeiss Canada)". Image available at: http://photos.newswire.ca/images/download/20130107_C4252_PHOTO_EN_22303.jpg
SOURCE: Carl Zeiss Canada
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