TORONTO, Aug. 7, 2018 /CNW/ - Canadian Tire Corporation, Limited (TSX:CTC,TSX:CTC.A) ("CTC") today announced a partnership with Petco, a leading global pet specialty retailer. Canadian Tire will exclusively offer a variety of premium pet products, including Petco's assortment of food, treats and accessories, to Canadian shoppers online and in stores. This exciting partnership marks Canadian Tire's entry into the premium pet category and reinforces the company's dedication to offering customers and pet parents high quality products at great prices.
Petco is a world-class leader in pet products and has become the trusted source for high quality, premium pet products and services online and in 1,500 stores across the United States and Mexico. A multi-billion dollar market in Canada, pet care is a growing category with mass appeal. Currently, 57% of Canadian households are home to pets.
"We know how important pets are to Canadian families so we're thrilled to bring Petco's offerings to Canadian Tire, where 65% of our customers are pet parents. Petco's deep expertise in pet products, combined with Canadian Tire's extensive reach in a thriving pet market is a powerful combination," said Greg Hicks, President, Canadian Tire Retail. "Petco's legacy as a global leader in pet products heightens the credibility of our suite of pet offerings, allowing us to strengthen an important category and expand our marketplace."
Beginning in August online and in-store, Canadian Tire shoppers will have exclusive access to Petco's own WholeHearted brand – a premium grain-free pet food line that makes superior nutrition affordable and accessible to more pet parents. Additional Petco products, including accessories, will be added to Canadian Tire's pet assortment, starting in September.
"As a leader in providing pet parents with everything they need to live healthy, happy lives with their pets, we're thrilled to partner with Canadian Tire to bring the history and quality of the Petco brand to Canada," said Rebecca Frechette, EVP and Chief Merchandising Officer at Petco. "We're excited about the launch and look forward to growing and building on our partnership well into the future."
Canadian Tire Corporation, Limited, (TSX: CTC.A) (TSX: CTC) or "CTC", is a family of businesses that includes a Retail segment, a Financial Services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening divisions. PartSource and Gas+ are key parts of the Canadian Tire network. The Retail segment also includes Mark's, a leading source for casual and industrial wear; Pro Hockey Life, the world's largest hockey centric retailer; FGL (Sport Chek, Hockey Experts, Sports Experts, National Sports, Intersport and Atmosphere), which offers the best active wear brands; and Helly Hansen, a leading global brand in sportswear and workwear based in Oslo, Norway. The more than 1,700 retail and gasoline outlets are supported and strengthened by our Financial Services division and the tens of thousands of people employed across Canada and around the world by the Company and its local dealers, franchisees and petroleum retailers. For more information, visit Corp.CanadianTire.ca.
ABOUT PETCO AND THE PETCO FOUNDATION
Petco is a leading pet specialty retailer with more than 50 years of service to pet parents. Everything we do is guided by our vision for Healthier Pets. Happier People. Better World. We operate more than 1,500 Petco and Unleashed by Petco locations across the U.S., Mexico and Puerto Rico; prescription services and pet supplies from the leading veterinary-operated pet product supplier, Drs. Foster & Smith; complete pet care services and veterinary advice through PetCoach; and petco.com. The Petco Foundation, an independent non-profit organization, has invested more than $200 million since it was created in 1999 to help promote and improve the welfare of companion animals. In conjunction with the Foundation, we work with and support thousands of local animal welfare groups across the country and, through in-store adoption events, help find homes for more than 400,000 animals every year.
SOURCE CANADIAN TIRE CORPORATION, LIMITED
For further information: Media Inquiries: Steph Porter, Canadian Tire Corporation, Ltd., 416-303-5272, [email protected]