New Chicago office is a response to increasing appreciation by leading companies of the value of strategic employee communications in enabling business performance and customer experience excellence
TORONTO, Feb. 26, 2019 /CNW/ - Livewire Communications Inc., a strategic employee communications agency with headquarters in Toronto, has opened an office in Chicago, its first in the United States.
The opening comes as many global and North American companies increasingly embrace the value of effective employee communications in delivering evolving business needs.
"Many companies are undergoing transformation in response to digital disruption, increased competition, evolving regulatory environments, higher scrutiny of business practices and consumers with higher expectations for product and service quality. This has brought about a more mature understanding of the role employee communications play in enabling customer experience excellence and overall business performance," says Mr. Mark Attard, President of Livewire Communications.
"For any brand, customer experiences are the real moments of truth. They are driven directly by frontline employees, but it's equally important that they are supported by a strong company narrative that aligns both the frontline and the back office around a shared purpose and brand promise. This builds employees' individual connection to the role they play in bringing 'on-brand' moments to life and has the potential of delivering a powerful impact on overall business performance. Leading companies increasingly recognize this connection," Mr. Attard continued.
Livewire Communications Inc. was founded 25 years ago and has built a focused specialty and expertise on employee communications. Over the last two and a half decades, the agency has partnered with a number of leading companies across North America to advance their global needs, and in the U.S. its clients have included large organizations in Illinois, Michigan and California. With the expansion to Chicago, the agency is able to serve its growing roster of U.S. clients more effectively.
"With mandates spanning from communicating change to building internal CEO brands to improving customer loyalty through communications, we act as strategic advisers to business leaders, senior corporate communications teams and HR leaders. On top of strategic advice and communication planning, we offer multi-channel creative development and tactical program deployment. We are pleased to be able to partner even more closely with new and existing U.S. clients through our Chicago office," says Ms. Jennifer Bennett, Director, Client Services, U.S.
Founded in 1993, Livewire Communications Inc. is a strategic employee communications agency with offices in Toronto and Chicago as well as a global network of affiliated agencies. The agency provides strategic communication planning, creative development and tactical deployment. Livewire Communications Inc. delivers award winning integrated programs for clients, combining strategy, creative and messaging through live events, digital and video channels.