OTTAWA, Nov. 12 /CNW/ - The Canadian Real Estate Association (CREA)
unveiled its latest home buying and selling innovation, a new mobile
application of REALTOR.ca for Windows® Phone 7. REALTOR.ca is operated by CREA, and is the most visited real estate website in
Canada, with about 350 000 property listings available at any one time.
"Allowing people to check out houses whenever they want, wherever they
want, will make the home and property hunt that much easier," said CREA
President Georges Pahud. "Today's consumers want portable, on-the-go
information and REALTORS® across Canada are happy to be able to meet
this need with the new REALTOR.ca app."
The REALTOR.ca app provides house hunters with the functionality of REALTOR.ca while taking advantage of Windows Phone 7 device features such as GPS.
The app allows users to search for houses and properties across Canada
and to connect with REALTORS® to view, buy or sell a property. Photos,
newly listed properties and open house information are all available.
Using the handheld's GPS technology, and the REALTOR.ca search function, users can search for properties near their location
and get driving directions too. Interactive BING mapping is embedded
to allow consumers to focus on specific neighbourhoods.
"Buying a home is often the biggest financial transaction of one's
lifetime. Easily accessible, detailed information about homes and
neighbourhoods, as well as fingertip access to the expertise of
REALTORS®, helps people make well-informed decisions" said Pahud.
The REALTOR.ca app was developed through a partnership with Microsoft Canada Inc. and
The REALTOR.ca app will be available for other handheld devices in the coming weeks.
Plans are currently underway for iPhone and BlackBerry versions.
The Canadian Real Estate Association (CREA) is one of Canada's largest
single-industry trade Associations, representing more than 100,000
REALTORS® working through more than 100 real estate Boards and
SOURCE The Canadian Real Estate Association
For further information: For further information:
Linda Kristal, Director, Communications
The Canadian Real Estate Association
P: 613-237-7111 or 613-447-4532 E: firstname.lastname@example.org