CALGARY, Nov. 26, 2014 /CNW/ - The Canadian Pacific (CP) Holiday Train program is aiming to generate healthier donations this year as it makes its way across North America raising food, money, and awareness for local food banks and food shelves. The Holiday Train departs from Montreal tonight on its 16th annual coast-to-coast journey.
The online #HealthyDonationsChallenge encourages patrons attending Holiday Train events to take a second glance when pulling food out of their cupboards to ensure their non-perishable donations are nutritious and heart-healthy. CP's goal is to have 20,000 people take an online pledge to underscore how important it is that everyone has access to nutritious food. You can show your commitment at http://bit.ly/1x6u4r8.
Food banks and food shelves welcoming the Holiday Train to their community this year are also being asked to commit 10 percent or more of CP's monetary donation to healthy food initiatives or purchases.
"We're excited to once again see CP's Holiday Train travel across the country in support of community food banks," says Katharine Schmidt, executive director, Food Banks Canada. "When so many Canadians are struggling just to get enough food to eat, programs like this help to ensure so many families and individuals can access essential food."
Leaving the Montreal, Quebec, area on November 26 and 27 respectively, the U.S. and Canadian trains will make stops in over 150 communities as they travel across North America.
The U.S. Holiday Train will travel across the U.S. Northeast and Midwest before its final show December 17 in Weyburn, Saskatchewan, while the Canadian train will travel west and wrap up its journey December 18 in Port Coquitlam, British Columbia.
Each Holiday Train event features performances by professional musicians that include holiday-themed songs. There's no charge to attend a Holiday Train show, but patrons are asked to bring a cash or non-perishable food donation. All money and food raised in a community stays there to help those in need locally.
A number of musicians will be joining the Holiday Train journey this year, including the pop rock band Odds, Roxanne Potvin, and Jim Cuddy (of Blue Rodeo fame) on the Canadian tour and, in the U.S., up-and-comer country star Kira Isabella along with a cappella sensations Home Free. Communities are encouraged to check the schedule online to see which performers will make a stop in their town.
The full CP Holiday Train schedule is now available on cpr.ca.
Supporters can also join the Holiday Train on Facebook and follow the two trains on Twitter, and Instagram @CPHolidaytrain #CPHolidayTrain. Track the challenge at #HealthyDonationsChallenge. For additional information, photos, a route map, and downloadable pictures of the two trains, visit: www.cpr.ca.
Note to editors:
- Schedule times reflect the arrival time of the train. Shows start roughly 15 minutes later unless listed otherwise.
- For additional information, photos, a route map, broadcast b-roll, and downloadable pictures of the two trains, visit www.cpr.ca.
About the Canadian Pacific Holiday Train
CP's annual Holiday Train program is a rolling fundraising event that travels across Canada and the United States raising money, food, and awareness for food banks and hunger issues, hosting free holiday concerts along the way. Since 1999 the program has raised close to C$9.5 million and 3.3 million pounds of food. Each Holiday Train is about 1,000 feet in length with 14 rail cars decorated with hundreds of thousands of technology-leading LED lights and a modified boxcar that has been turned into a traveling stage for performers.
Canadian Pacific (TSX:CP)(NYSE:CP) is a transcontinental railway in Canada and the United States with direct links to eight major ports, including Vancouver and Montreal, providing North American customers a competitive rail service with access to key markets in every corner of the globe. CP is growing with its customers, offering a suite of freight transportation services, logistics solutions and supply chain expertise. Visit cpr.ca to see the rail advantages of Canadian Pacific.
Image with caption: "Canadian Pacific Holiday Train (CNW Group/Canadian Pacific)". Image available at: http://photos.newswire.ca/images/download/20141126_C6885_PHOTO_EN_8533.jpg
SOURCE: Canadian Pacific
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