Toronto-area Digital Marketer Wins Prestigious Award for a Second Time
TORONTO, Aug. 6, 2015 /CNW/ - He did it again. Direct Access Digital's Co-Founder, Eric Rodgers, is one of 12 people in all of North America to be awarded Google's prestigious Search Excellence Award. The Oakville native is the only Canadian to have won the award twice. Rodgers is a pioneer of the digital marketing and paid search space.
The award, described by Google as recognizing the top search marketing talent across all of their partner agencies in North America, involves an elaborate selection scrutiny that uses detailed scoring and expert analysis to select the winner.
Rodgers was surprised to find out he was a repeat winner, "While we aren't privy to the precise reasons we won Google's award, we do know that our numbers and our conversion metrics speak for themselves. It's truly an honour to have our work recognized, like this." He and team are the digital agency of record for several Fortune 500 companies and other mid-to-large sized businesses.
Digital advertising has outpaced traditional media channels dramatically in recent years. The Interactive Advertising Bureau (IAB) has forecasted internet ad revenues at 11% growth by the end of 2015, to $4.229 billion in Canada. While traditional large-scale agencies are struggling to understand and keep up with growing commercial interest in digital advertising and performance metrics, this boutique firm has outshone and proven yet again that this specialized channel is best served by math men (and women) not mad men.
Direct Access Digital is a rapidly growing, full-service digital marketing firm. DAD's team members are true experts in all digital marketing channels and platforms, as well as heavy analytics and project management. Rodgers says, "We're very lucky to have such an engaged and brilliant team of digital marketers and the demand for our services is increasing day by day. We exist to help make sense of a complex marketplace, and assisting our clients with achieving and exceeding business goals. That's what makes us the best at what we do."
About Direct Access Digital:
Direct Access Digital is an award-winning digital-performance marketing agency based in Burlington, Ontario, Canada. Founded in 2011, DAD has evolved into one of Canada's leading boutique agencies, and now serve mid-sized businesses and Fortune 500 companies alike. Known for their expertise in all digital marketing verticals, from search engine marketing (SEM) to search engine optimization (SEO), local search, social media marketing and more, their true hallmark is building strong partnerships with their clients and working diligently to deliver the tools, data and strategies that drive customer conversions and sales while aiding brand awareness.
SOURCE Direct Access Digital
Image with caption: "Canada's Direct Access Digital's Co-Founder, Eric Rodgers receives Google's Search Excellence Award. (CNW Group/Direct Access Digital)". Image available at: http://photos.newswire.ca/images/download/20150806_C7708_PHOTO_EN_472914.jpg
For further information: Media Contact: Ceri Nelmes, Senior Digital Strategist, DirectAccessDigital.com, 1.855.752.8665, [email protected]