323 Tickets Available To Be Won Online in Black Market
TORONTO, Feb. 23, 2012 /CNW/ - 323 advance tickets have been made available to the public through an innovative one-day guerilla promotion, and thousands of online fans are already jumping at the chance to snag 'em. Three exclusive Hunger Games fan art images were released today in Craigslist postings across the country, each containing a hidden key phrase. Die-hard Hunger Games fans lucky enough to find all three phrases can enter for a chance to win one of the first available tickets to see The Hunger Games, opening in theatres and IMAX everywhere on March 23, 2012.
Beginning at 5:30 PM EST, on Wednesday February 22, 2012, the 323 tickets were be released at random intervals throughout the day until all tickets have been redeemed. Likened to the film's central lore, where Mentors select Tributes from The Reaping Bowl, fans will be crossing their fingers when emailing, in their attempts to win one of the limited supply of free tickets. Those wishing for success should begin scouring Craigslist (here's a starting point: http://bit.ly/zJ10dL) early and often, communicating with Hunger Games fans for tips on where to find these images and phrases.
ABOUT THE FILM
Release Date: March 23, 2012 Wide
Director: Gary Ross
Cast: Jennifer Lawrence, Liam Hemsworth, Josh Hutcherson
Official Website: www.hungergames.ca
Synopsis: Every year in the ruins of what was once North America, the nation of Panem forces each of its twelve districts to send a teenage boy and girl to compete in the Hunger Games. Part twisted entertainment, part government intimidation tactic, the Hunger Games are a nationally televised event in which "Tributes" must fight with one another until one survivor remains.
Pitted against highly-trained Tributes who have prepared for these Games their entire lives, Katniss is forced to rely upon her sharp instincts as well as the mentorship of drunken former victor Haymitch Abernathy. If she's ever to return home to District 12, Katniss must make impossible choices in the arena that weigh survival against humanity and life against love.
THE HUNGER GAMES is directed by Gary Ross, with a screenplay by Gary Ross and Suzanne Collins and Billy Ray, and produced by Nina Jacobson's Color Force in tandem with producer Jon Kilik. Suzanne Collins' best-selling novel, the first in a trilogy published by Scholastic that has over 12 million copies in print in the United States alone, has developed a massive global following. It has spent more than 157 consecutive weeks/more than three consecutive years to date on The New York Times bestseller list since its publication in September 2008, and has also appeared consistently on USA Today and Publishers Weekly bestseller lists.
May the odds ever be in your favour.
Alliance Films, Inc. is one of the top five international independent filmed entertainment companies in the world. A leading multinational distributor, co-financier and producer of filmed entertainment, its member companies, Alliance Films and Alliance Vivafilm (Canada); Momentum Pictures (UK) and Aurum Productions (Spain), offer integrated delivery of content in all media. Current and upcoming theatrical releases include: GOON, Act of Valor, Mirror Mirror, The Hunger Games, What to Expect When You're Expecting and ParaNorman.
Image with caption: "MAY THE ODDS BE EVER IN YOUR FAVOUR. HUNGER GAMES - IN THEATRES & IMAX MARCH 23. (CNW Group/Alliance Films)". Image available at: http://photos.newswire.ca/images/download/20120223_C7023_PHOTO_EN_10390.jpg
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