TORONTO, Dec. 13, 2017 /CNW/ - Campari Canada has announced an investment of $5-million for the renovation and redevelopment of their Grimsby, Ontario distillery for Forty Creek Canadian Whisky. The investment is another milestone in the European company's strategy to make Canada a priority market for investment and innovation.
"We recognize the Canadian domestic market represents a huge opportunity for growth," said Massimo Mottura, president, Campari Canada. "The retooled and improved Grimsby facility will allow Campari Canada to serve the market more efficiently and ensure we keep jobs here in Canada."
On December 13, 2017, Campari Canada made the $5-million announcement alongside key Members of Provincial Parliament including:
- Hon. Michael Chan, Minister of International Trade
- Hon. Brad Duguid, Minister of Economic Development and Growth
"Our government is working to make sure Ontario is able to compete and succeed in today's rapidly changing global market. One of the ways we are doing this is by increasing access and export capacity for our businesses," said the Hon. Michael Chan, Minister of International Trade. "Through the province's leadership in modern international trade agreements like the Canada-European Union Comprehensive Economic Free Trade Agreement (CETA), we are ensuring our domestic businesses can meet the demand of consumers in some of the world's largest markets like Europe."
Since 2014, Gruppo Campari has invested well over $200-million in Canada as part of a global strategy to prioritize the Canadian market. This included an initial investment of $184-million for the purchase of Forty Creek Distillery Ltd., along with the ongoing priority to invest heavily in staff training.
"We're thrilled that Campari is investing and expanding in Ontario," said Hon. Brad Duguid, Minister of Economic Development and Growth. "This is a tremendous vote of confidence in our people, in our economy and in the work we have been doing together to make Ontario one of the best places in the world to invest and do business."
In 2015, Gruppo Campari invested in $1.3-million to establish a Canadian head office in Toronto. Since setting up Canadian operations, the company has added 70 new Canadian jobs. These new positions include 13 marketing positions, 17 in finance, eight in production, 25 in sales, two in human resources and five senior executives.
"Ontario is a diverse place to do business and our citizens come from all over world," said Hon. Laura Albanese, Minister of Citizenship and Immigration. "This diversity gives us a competitive advantage and makes Ontario an attractive place to find talent."
About Gruppo Campari:
Davide Campari-Milano S.p.A., together with its affiliates ('Gruppo Campari'), is a major player in the global beverage sector, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group's portfolio includes over 50 premium and super premium brands. Internationally-renowned brands include Aperol, Appleton Estate, Campari, Cinzano, Grand Marnier, SKYY Vodka and Wild Turkey. In 2014, The Group acquired Forty Creek Distillery Ltd., a Canadian spirits company with a portfolio of brands including whisky, vodka, brandy, rum and liqueurs. Internationally-recognized for its superior taste and quality, the multi-award winning Forty Creek Whisky serves as both the fastest growing brand in its category across North America and Canada's first successfully launched whisky brand in over 70 years. Headquartered in Sesto San Giovanni, Italy, Campari owns 18 plants worldwide and has its own distribution network in 20 countries. The Group employs around 4,000 people. The shares of the parent company, Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM), are listed on the Italian Stock Exchange since 2001. For more information: http://www.camparigroup.com. Please enjoy our brands responsibly.
About Campari Canada:
Campari Canada serves as the nationally-focused extension of global beverage leader Gruppo Campari. Designed to fortify the Gruppo Campari legacy across the national landscape, Campari Canada serves as owner, importer and marketer of a diverse portfolio of over 50 internationally recognized brands spanning across all fine spirits categories. Among them is Canadian spirits company, Forty Creek Distillery Ltd., known for its award-winning range of complex, yet approachable whiskies. With the Grimsby, Ontario-based Forty Creek location serving as the company's bottling plant and warehouse, and corporate office headquartered in Toronto's bourgeoning Liberty Village, Campari Canada continues in the Group's steadfast commitment to building lifestyle brands and people with passion.
Its portfolio includes internationally-renowned brands include Aperol, Appleton Estate, Campari, Cinzano, Grand Marnier, SKYY Vodka and Wild Turkey.
SOURCE Campari Canada
For further information: For more information or to arrange an interview with Massimo Mottura, president, Campari Canada, please contact: Patrick Martins, E: [email protected], T: 647-352-3580 ext. 237, M: 416-402-9078; Cassandra Ward, E: [email protected], T: 647-352-3580 ext. 225, M: 647-352-3578