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Cadillac Fairview is delivering a Black Friday that 'Fits You' for 2014 Français


News provided by

The Cadillac Fairview Corporation Limited

Nov 19, 2014, 11:16 ET

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Hot trends to suit every style and budget available from top retailers at 20 malls across Canada

Professional stylists at each property and the new CF SHOP! App help shoppers make the most of the day

TORONTO, Nov. 19, 2014 /CNW/ - Following two successful Black Friday shopping events, The Cadillac Fairview Corporation Limited is launching its new 'Fits You' platform for 2014 focused on giving Canadians a personalized fashion experience. The malls will open early and stay open late so customers can shop the great deals on their way to work, at lunch or on their way home to get the best fashion finds. 

Black Friday 2014 at Cadillac Fairview will include:

  • Hot trends that fit every style and budget will be available from top retailers at each of the 20 Cadillac Fairview malls across Canada
  • One on one sessions with professional stylists in each mall to help shoppers discover great fashion finds leading up to Black Friday. Stylists will be in the malls from Nov 22-27.
  • The CF SHOP! App offers everything from location-aware centre maps, to shopping list builders and curated fashion content to help customers get the fashion finds they're looking for this Black Friday. Available for download now.
  • A variety of opportunities to engage with Cadillac Fairview properties on social media through fashion trend content and SHOP! CARD giveaways.
  • Partnerships with Canada's hottest trendsetters including live social media styling sessions, digital fashion trend videos and in-person activations at select centres.
  • In-mall "fashion spotting" on Black Friday rewarding shoppers just for being stylish!
  • A national contest rewarding one lucky shopper in each property with a $1,000 shopping experience with a professional stylist on Black Friday.

"Cadillac Fairview has provided Canadians with exciting Black Friday experiences since 2012. This year we're adding on to the great deals with a personalized approach offering shoppers at each of our 20 properties a fashion-forward Black Friday that fits you," said Jason Anderson, Senior Vice-President, Marketing, Cadillac Fairview Corporation Limited. "To extend the first class in-mall experience, we see digital integration through the CF SHOP! App and social media as a great way to help shoppers across Canada not only gain better access to the deals they're looking for but ultimately to inspire special gift ideas for the holidays."

To supplement the fashion forward "Fits You" platform, Cadillac Fairview has partnered with well-known Canadian fashion journalist Patricia Gajo to identify the season's hottest trends through a series of custom fashion content available through the CF SHOP! App and each property's Facebook page.

"Fashion is a very personal thing. We use clothing to express ourselves to the world, so helping people realize their own personal style is a very meaningful relationship to develop with a shopper," said Patricia Gajo, Cadillac Fairview Fashion Expert. "This year, we're creating that personalized experience for our customers. From one-to-one engagement on social media, to sharing cutting edge trend content and helping people find the best products through the CF SHOP! App, Cadillac Fairview shoppers have everything they need to make this Black Friday a huge success."

For a complete list of participating shopping centres and more information, please visit www.cfshopcard.ca

BC

  • Pacific Centre, Vancouver
    • Open 7 a.m. to 9 p.m.
  • Richmond Centre, Richmond
    • Open 7 a.m. to 9 p.m.

Alberta

  • Chinook Centre, Calgary
    • Open 7 a.m. to 9 p.m.
  • Market Mall, Calgary
    • Open 7 a.m. to 9 p.m.

Manitoba

  • Polo Park, Winnipeg
    • Open 7 a.m. to 9:30 p.m.

Ontario

  • Fairview, Toronto
    • Open 7 a.m. to 9 p.m.
  • Fairview Park, Kitchener
    • Open 7 a.m. to 9 p.m.
  • Lime Ridge, Hamilton
    • Open 7 a.m. to 10 p.m.
  • Markville, Markham
    • Open 7 a.m. to 9 p.m.
  • Masonville Place, London
    • Open 7 a.m. to 10 p.m.
  • Promenade, Thornhill
    • Open 7 a.m. to 9 p.m.
  • Rideau Centre, Ottawa
    • Open 7 a.m. to 9 p.m.
  • Sherway Gardens, Toronto
    • Open 7 a.m. to 9:30 p.m.
  • Shops at Don Mills, Toronto
    • Open 7 a.m. to 9 p.m.
  • Toronto Eaton Centre, Toronto
    • Open 6 a.m. to 9:30 p.m.

Quebec

  • Carrefour Laval, Laval
    • Open 9 a.m. to 9 p.m.
  • Fairview Pointe Claire, Montréal
    • Open 9 a.m. to 9 p.m.
  • Promenades St-Bruno, Montréal
    • Open 9 a.m. to 9 p.m.
  • Galeries d'Anjou, Montréal
    • Open 9 a.m. to 9 p.m.

New Brunswick

  • Champlain Place, Moncton
    • Open 8 a.m. to 10 p.m.

Follow your local Cadillac Fairview shopping centre on Facebook or Twitter to stay connected to the conversation leading to and on Black Friday.

About Cadillac Fairview

The Cadillac Fairview Corporation Limited is one of North America's largest owners, operators and developers of commercial real estate. Cadillac Fairview focuses on developing and managing high quality office, retail and mixed-use properties in Canada and the United States, as well as international investments in real estate companies and investment funds.

With a portfolio valued at more than $25 billion, Cadillac Fairview and its affiliates own and manage nearly 43 million square feet of leasable space at 72 properties across North America, including some of Canada's landmark developments, such as Toronto-Dominion Centre, Toronto Eaton Centre, Pacific Centre and Chinook Centre.

Cadillac Fairview is wholly-owned by the Ontario Teachers' Pension Plan, which invests to secure the retirement income of 307,000 active and retired teachers in Ontario.

® a registered trademark of The Cadillac Fairview Corporation Limited.

SOURCE: The Cadillac Fairview Corporation Limited

Media contact: Lianne Pitts, North Strategic, 647.969.9941, [email protected]

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Organization Profile

The Cadillac Fairview Corporation Limited

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