BuildDirect Selects Kinaxis RapidResponse

Online home improvement marketplace to improve efficiency for key suppliers

OTTAWA, Sept. 16, 2015 /CNW/ - Kinaxis® (TSX:KXS), provider of RapidResponse®, delivering cloud-based SCM and S&OP applications, today announced that BuildDirect, the world's largest online marketplace delivering an efficient and simple end-to-end solution for home improvement, has selected Kinaxis RapidResponse to provide key suppliers with a common technology platform and collaboration process to better manage order fulfillment, inventory levels and demand visibility.

This innovative company will be utilizing the RapidResponse Inventory Management, Demand Planning and Supplier Collaboration applications as key technology components in their plans to offer even more choice to the thousands of homeowners, contractors, distributors and retailers who already take advantage of their home improvement product offerings.

"We are excited to be working with this outstanding company," said John Sicard, chief products officer at Kinaxis. "RapidResponse will provide BuildDirect with a comprehensive set of capabilities to help them continue to scale, allowing them to foster collaboration and quickly and effectively manage inventory across multiple suppliers. We are really looking forward to growing our relationship."

BuildDirect will use RapidResponse to provide data visibility to all stakeholders, increase collaboration with suppliers, and facilitate rules-based replenishment planning. RapidResponse will become their inventory planning system and as a result, will enable the supply chain network to know sooner and act faster on evolving supply chain situations.

By deploying the RapidResponse platform, BuildDirect will be able to realize the following benefits:

  • Engagement – foster closer supplier collaboration to improve replenishment accuracy and conformance
  • Capacity – provide a scalable platform for anticipated growth
  • Delivery – decrease freight cost per order, increase margin and improve customer satisfaction
  • Efficiency – improve BuildDirect's planning efficiency

"BuildDirect is growing exponentially and we need a solution that allows us to scale while providing greater collaboration, visibility and efficiency for our suppliers across our supply chain," says Tal Ball, Chief Technology Officer at BuildDirect. "Our new partnership with Kinaxis allows us to easily and effectively manage that process. We are thrilled to be working with them."

BuildDirect has been delivering on the promise of disrupting the home improvement industry by building a new way to connect consumers directly with manufacturers, and the benefits are clear. Through the BuildDirect Marketplace, suppliers are able to tailor their operations, increase revenue and connect with their buyers directly. While customers benefit from savings typically 50 per cent lower than traditional retail and a more convenient and efficient home improvement experience.

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Forward-Looking Statements

Certain statements in this release constitute forward-looking statements within the meaning of applicable securities laws. Forward-looking statements include statements as to Kinaxis' growth opportunities and the potential benefits of, and demand for, Kinaxis' products and services. These statements are subject to certain assumptions, risks and uncertainties, including our view of the relative position of Kinaxis' products and services compared to competitive offerings in the industry. Readers are cautioned not to place undue reliance on such statements. Kinaxis' actual results, performance, achievements and developments may differ materially from the results, performance, achievements or developments expressed or implied by such statements. Risk factors that may cause the actual results, performance, achievements or developments of Kinaxis to differ materially from the results, performance, achievements or developments expressed or implied by such statements can be found in the public documents filed by Kinaxis with Canadian securities regulatory authorities. Kinaxis assumes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as expressly required by law.

About Kinaxis
Kinaxis is a leading provider of cloud-based subscription software that enables our customers to improve and accelerate analysis and decision-making across their supply chain operations. The supply chain planning and analytics capabilities of our product, RapidResponse, create the foundation for managing multiple, interconnected supply chain management processes. By using the single RapidResponse product instead of combining individual disparate software solutions, our customers gain visibility across their supply chains, can respond quickly to changing conditions, and ultimately realize significant operating efficiencies.

About BuildDirect Technologies Inc. (BuildDirect) is a technology platform that is reinventing the way people access home improvement products and order heavy materials. Through proprietary analytics and forecasting tools, BuildDirect Demand Rank™ and BuildDirect Product Rank™, BuildDirect can identify in real-time, consumer interest in a product, its competitiveness in the marketplace, locations it will best perform and feed this information back to the supplier. BuildDirect provides customers access to the products they want, at the prices they can afford, and ships them directly to their doorstep. It is the world's largest online marketplace that delivers an efficient and simple end-to-end solution for home improvement. For more information, visit

SOURCE Kinaxis Inc.

For further information: Media Relations: Alexa Cheater, Tel: (613) 592-5780 ext. 5516,; Investor Relations, Rob Kelly, NATIONAL | Equicom, Tel: (416) 848-1382,

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