Newly enhanced app provides seamless "IKEA on the Go" experience
BURLINGTON, ON, July 14, 2015 /CNW/ - Today, IKEA Canada launched a fresh new version of their mobile shopping app, Store. The updated app has a sleek new design and will act as an in-store shopping companion for customers. Now, shopping lists are just a swipe away and consumers can check off collected items and manage quantities. Shoppers can access the app via their tablets as well as their phones, and new scanning technology will ensure the shopping experience is tailored to each user, making for a significantly improved experience.
Several features from the original app remain available including the ability to browse IKEA's full product range, check product information and stock availability, and create shopping lists that show where to find a product's location in a store, making for easy onsite pick-up. Customers also have access to store maps, making navigating each location a breeze.
"Our ambition is to be more accessible to our customers and to tailor each shopping experience to meet their individual needs." said Stefan Sjöstrand, President, IKEA Canada. "Smartphones are now the go-to source for information for many of our customers and the new IKEA Store App is designed to make the shopping experience even more seamless in a way that is most convenient for them."
As part of IKEA Canada's commitment to finding new ways to enhance the shopping experience and become more accessible to consumers, the retailer also features free Wi-Fi in all 12 Canadian stores as well as an in-store shopping service. The service offers customers the option of having their furniture picked-up and delivered directly to their homes for same-day delivery.
The new IKEA Store App is available in both French and English, works alongside IKEA's mobile-friendly website and catalogue app to provide a seamless "IKEA on the Go" experience. The app is available for free for iOS and Android tablets and smartphones.
About IKEA Canada
IKEA is a leading home furnishings retailer with 361 stores in more than 50 countries worldwide, which are visited by 821 million people every year. IKEA Canada has 12 stores which are visited by over 25 million people every year. Last year the IKEA.com websites attracted 1.6 billion visitors. Founded in 1943, IKEA's business philosophy is to offer a wide range of products of good design and function at prices so low, the majority of people can afford them. For more information on IKEA, please visit: www.IKEA.ca.
SOURCE IKEA Canada
For further information: Tanya Bevington, Corporate Communications Manager, IKEA Canada, 905-637-9440 x6224,[email protected]