Will introduce loyalty programs powered by LoyaltyMatch at its venues
KITCHENER, ON, Aug. 12, 2014 /CNW/ - The Blue Note Entertainment Group (BNEG), which owns and operates live music venues including the world-famous Highline Ballroom in New York City, is partnering with LoyaltyMatch Inc., the leaders in entertainment venue loyalty program platforms, to create programs that will be available later this year to the hundreds of thousands of consumers BNEG touches annually through music.
BNEG venues have hosted the greatest names in the music industry for more than 30 years and have been pioneers in bringing the culture of jazz, and blues as well as many other genres of music, to the USA and abroad. The company reaches a wide demographic of consumers by maintaining a unique style for each of its venues, securing exceptional acts across all music genres and consistently delivering great food and service.
"When we opened our first club, the Blue Note Jazz Club, in 1981 our only thought was to present great artists and to offer our patrons outstanding services and products," said Blue Note president and owner Tsion Bensusan. "We now reach nearly half a million people a year, many of whom come back to us again and again. We believe they should be rewarded for that loyalty. Working with LoyaltyMatch will enable us to start doing so quickly and cost effectively."
About LoyaltyMatch Inc.
LoyaltyMatch Inc. is a privately held loyalty and engagement-computing company that provides a cloud-based loyalty management and gamification platform. It offers the fastest path to the development and delivery of loyalty and engagement initiatives revolutionizing the way businesses manage customer value. LoyaltyMatch customers include I.M.P. Productions, Clarins USA, Digital Currency Systems and Rewards Lunatics! LoyaltyMatch Inc. is based in Kitchener, Ontario, Canada.
About Blue Note Entertainment Group
Blue Note Entertainment Group owns and operates the Blue Note Jazz Club, B.B. King Blues Club, Highline Ballroom and The Howard Theatre. BNEG has hosted some of the greatest names in the music industry and was a pioneer in bringing the culture of jazz, as well as many other genres of music, to the USA and abroad. Marquee artists from Paul McCartney, Stevie Wonder and Carlos Santana to Lady Gaga, Justin Bieber and Amy Winehouse have all been swayed by the unique ambiance of the Highline Ballroom.
SOURCE: LoyaltyMatch Inc.
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