Birnie Electric's residential division announces name change to reflect stronger commitment to eradicating electrical fires

MISSISSAUGA, ON, Jan. 12, 2017 /CNW/ -  As a leader in providing electrical safety and preventing electrical fires, Birnie Electric announced today that its residential division has changed its name to Birnie Home Safe (BHS). The change reflects the organization's commitment to eradicating electrical fires through prevention, detection and continuous education.

Formally known as Birnie CurrentSAFE, the licensed electrical contractor believes that this new name, more clearly defines a residential-based service that is in the business of promoting electrical safety.

"We are all very excited to launch Home Safe especially with this being our 50th year in business… Home Safe allows us to emphasize our objective which is providing electrical services and keeping homeowners safe," says Tim Birnie, President of Birnie Electric.

In light of the change, BHS has re-developed its software program to better assist its electricians in detecting electrical hazards in Ontario homes. The licensed electrical contractor will continue to utilize the same tools and technology, exceed customer satisfaction and optimize their social media presence to promote electrical safety.

"Prevention comes with education, but many homeowners are still in the dark when it comes to electrical safety. We know that older homes, homes with aluminum and knob and tube wiring pose a higher fire risk because of the degraded wires. My goal is for Birnie Home Safe to reach out to these homeowners and encourage them to check their electrical," says Tim Birnie.

All homeowners are urged to take advantage of Birnie Home Safe's no-fee assessment program. The preliminary consultation is the first step in detecting potential electrical hazards.

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* Quick Facts:

  • 99 per cent of homes have electrical defects that pose potential hazards
  • 30 per cent of homes have serious 'call the fire department' defects
  • 40 per cent of homes contain dangerous shock hazards
  • 61 per cent of homes have inadequate, expired or non-existent smoke alarms
  • Nine out of 10 homes inspected lack functioning GFCI protection
  • Homes as early as 15 years of age can start exhibiting the warning signs of faulty electrical

    *  Data gathered from Birnie Electric's electrical inspections

SOURCE Birnie Electric Ltd.

For further information: ANGELA HOYOS, Marketing and Media Relations, 905-569-1818 ext. 229 /


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