Waterloo craft beer and Seagram cider in one convenient pack
KITCHENER, ON, Nov. 12, 2013 /CNW/ - Brick Brewing Co. Limited (TSX: BRB), today announced a gift pack of unprecedented variety for the people of Ontario. Three craft beers, Waterloo Dark, Amber and Oatmeal Porter, and three premium ciders, Seagram Apple, Pear and Amber, are now available in one mix pack this holiday season at the LCBO.
"We've been very busy at Brick Brewing over the last few years. We acquired the Canadian rights to Seagram Coolers in 2011 and have reinvented that business to include a family of all-natural, pure spring water, vodka coolers and finely crafted ciders. We launched Waterloo Brewing Co., our craft brewing division, with Ontario's most popular dark lager, Waterloo Dark as its flagship" said George Croft, President and CEO Brick Brewing. "So this holiday season we thought we'd share an assortment of our award-winning craft beers and ciders with you, our most important customers. It's our best to you this holiday season."
"The 'Best of the Season' pack really is the perfect mix pack for the holidays" said Nick Relph, Vice-President of Sales and Marketing. "The festive packaging makes it a great gift. The variety of award-winning craft beers and ciders will have something for everyone at all your holiday parties. And if you're looking to get yourself something special this season, well, look no further."
'Best of the Season' mix packs are available at the LCBO starting Nov.10, 2013 for only $14.95 and while quantities last!
About Brick Brewing
Brick is Ontario's largest Canadian-owned and Canadian-based publicly held brewery. The Company is a regional brewer of award-winning premium quality and value beers and is officially certified under British Retail Consortium (BRC) Global Standards for Food Safety, one of the highest and most internationally recognized standards for safe food production. Founded in 1984, Brick Brewing Co. was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo brand premium craft beers with other popular brands such as Laker, Red Baron, Red Cap and Formosa Springs Draft. In March 2011, Brick purchased the Canadian rights to the Seagram Coolers and now produces, sells, markets and distributes Seagram Coolers across Canada. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com.
All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.
Image with caption: "Waterloo Seagram Collection Pack (CNW Group/Brick Brewing Co. Limited)". Image available at: http://photos.newswire.ca/images/download/20131112_C6463_PHOTO_EN_33257.jpg
SOURCE: Brick Brewing Co. Limited
For further information:
George Croft, President and CEO at (519)742-2732 ext 147