Large-scale ad campaign will direct the public to RadonKills.ca/BC
VANCOUVER, BC, Nov. 3, 2025 /CNW/ - November is Radon Action Month, and the BC Real Estate Association (BCREA), BC Lung Foundation, and Real Estate Foundation of BC are teaming up to urge the public to test their homes for radon gas.
Despite a traditionally low level of public awareness, radon is a threat to homeowners and their families across British Columbia. Exposure to the colourless, odourless radioactive gas is the second-highest cause of lung cancer in Canadians after smoking, estimated to cause over 3,000 lung cancer deaths in the country each year.
Running for the second straight year, this joint public awareness campaign aims to direct British Columbians to a landing page, RadonKills.ca/BC, where they can find crucial information about this "silent killer," including how to test for and remediate high levels of radon in their homes.
"Radon is a risk that's not going away," said BCREA CEO Trevor Koot. "The threat is real, and the only way to know if your home has high radon levels is to test."
While homes with elevated radon levels can be found across Canada, the BC Interior has some of the highest residential radon levels in the country, making the location of this awareness campaign particularly important. The timing is also important because radon levels are highest in homes during the heating season between October and April.
"Testing your home for radon can make all the difference in keeping you and your family safe. As the second leading cause of lung cancer, awareness of radon is so important, especially for areas in our province at greater risk," said BC Lung Foundation President & CEO Christopher Lam.
To spread the word about how British Columbians can protect themselves and their families, the public awareness campaign will place ads on radio, TV, and social media throughout the province, and roadside billboards in Chilliwack, Kamloops, and Kelowna.
BCREA, the BC Lung Foundation, and the Real Estate Foundation of BC encourage all British Columbians to educate themselves and test for radon. Check out RadonKills.ca/BC for more information.
About BCREA
BCREA is the provincial association for BC REALTORS®. As a champion for the real estate sector, BCREA advances REALTOR® professionalism and ensures the REALTOR® voice is heard, for the benefit of consumers and communities, across BC. By working in collaboration with the province's real estate boards and associations, our mission is to provide professional development opportunities, advocacy, economic and policy research, and standard forms so REALTORS® are trusted, respected, and proud of their profession.
About BC Lung Foundation
Established more than a century ago to fight tuberculosis, the BC Lung Foundation is dedicated to helping prevent lung disease and improving lung health. Through research, education, advocacy, and patient support initiatives, BC Lung offers hope, help, and a voice to the one in five British Columbians affected by a lung condition. For more information, visit bclung.ca.
About Real Estate Foundation of BC
The Real Estate Foundation of BC is a philanthropic organization working to advance sustainable, equitable, and socially just land use across BC. We fund projects, connect people, and share knowledge.
SOURCE BC Real Estate Association

For more information: Craig Battle, Senior Marketing & Communications Specialist, BC Real Estate Association, [email protected], 604.742.2790
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