Balance Bar® Cafes to Be Featured At Cross-Canada Event
WINNIPEG, Manitoba, April 24, 2014 /CNW/ - Balance Bar is delighted to announce its sponsorship of the Shoppers Drug Mart Run for WOMEN series, taking place in 10 cities across Canada this year.
Offering a 5K, 10K and Little Steps Girls 1K run/walk, the events seek to raise awareness and funding for mental health issues. As a sponsor of the series, Balance Bar will be sponsoring cafes at each event, where race participants can sample four flavors of Balance Bars and relax before or after the race. In addition, each participant at the nation-wide races will receive free Balance Bar samples.
Kicking off with an event in late April in Unionville, the events continue into early summer with stops in Montreal, Halifax, Vancouver, Ottawa, Winnipeg, Calgary, Quebec City, Edmonton and Oakville. The Shoppers Drug Mart Run for WOMEN events provide a great backdrop to encourage women in each of the communities to work together toward a common goal.
"Balance Bar is now available in Canada for the first time ever, and is so excited to be able to contribute our support to an event that encourages physical and mental wellness," said Julie-Anne McCallum, Director of Marketing, Balance Bar® Canada. "We're about finding balance and helping to provide energy that lasts, whatever you're 'running' for, be it in a race or to a meeting, and this event is a great fit. We're honoured to be in a position to support it!"
About Shoppers Drug Mart Run for WOMEN
The Shoppers Drug Mart Run for WOMEN takes place in 10 different cities across Canada. In a word, the Shoppers Drug Mart Run for WOMEN is about having FUN with our sisters! We are bringing women together to have a blast, support each other and inspire, encourage and unite all women who bravely face mental health issues every single day. More than 1 in 3 women will suffer from mental health issues at some point in their lives – it is an issue that needs to be understood so that the stigma can be removed and we can encourage support and help for those women in need. The run consists of a 5K, 10K and Little Girls 1K. You can get all of the event info at www.runforwomen.ca
About Balance Bar®
Balance Bar® was founded in 1992 by a group of sports enthusiasts, scientists and people with passion for life in Santa Barbara, CA. Since formed, Balance Bar has never lost sight of its original purpose: to create balance. The foundation is where it all began and where the name comes from. Balance strives to be there to help you – the athletes of life – enjoy what keeps you going. For more information visit our website at www.balancebar.ca.
SOURCE: Balance Bar
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