MONTREAL, Dec. 5, 2012 /CNW Telbec/ - The entire Astral team is proud to take part in the 12th edition of the Media's Big Food Drive to be held Thursday, December 6, 2012.
Once again this year, many employees, television and radio hosts from the Astral family will be collecting cash and non-perishable food donations at three collection points in the streets of Montréal from 6 a.m. until 7 p.m.:
- Maison Astral (McGill College Avenue between Sherbrooke and Cathcart);
- MusiquePlus and MusiMax (on the corner of St. Catherine West and de Bleury);
- Astral Radio (on the corner of Papineau and René-Lévesque East where the NRJ 94.3, 107,3 Rouge fm, Virgin Radio 96, CJAD 800, and CHOM 97 7 stations are located).
"The whole team at Astral is pleased to join forces once again this year and participate in this great tradition that has become the Media's Big Food Drive," said Derev Antikacioglu, Corporate Branding and Marketing Director at Astral Media Inc. "Hunger continues to plague Québec, which is why we are getting together to invite our numerous listeners, viewers, and partners to be generous and support our food banks. These banks are doing vital work by helping hundreds of thousands of people every month—more than a third of them are children. Give generously!"
On the theme The Chefs, this year's campaign is supported by chef spokespersons Patrice Demers, Anne Desjardins, Stefano Faita, Martin Juneau, Ricardo Larrivée, Bob le Chef, Marie-Chantal Lepage, Louis-François Marcotte, and Marie-Fleur St-Pierre.
All collection points are listed on lagrandeguignoleedesmedias.com.
Astral (TSX: ACM.A; ACM.B), among Canada's leading media companies, is active in specialty and pay television, radio, outdoor advertising and interactive media. With over 2,800 employees and offices in 45 Canadian cities, Astral Media is proud to play a leading role within communities where we entertain and inform our audiences, and where we work and live. Last year, Astral made a contribution of over 40 million dollars to over 600 community and charitable organizations, notably through the funding of activities, donations, and the broadcasting of hundreds of public service messages on our media platforms. To find out more about Astral, go to astral.com.
SOURCE: ASTRAL MEDIA INC.
For further information:
Advisor, Corporate Communications
Astral Media Inc.