Amazon.ca Welcomes Customers to Shop the Amazon Launchpad Store

Canadian customers now have access to innovative, cutting-edge products from up-and-coming startups

SEATTLE, Dec. 1, 2016 /CNW/ - Today, Amazon.ca announced the expansion of Amazon Launchpad for Canadian customers. The store features hundreds of innovative products that are now available for purchase by Canadian consumers. "We are delighted to offer Canadian customers a variety of amazing products from some of the most inventive startups funded by renowned venture capital firms," said Mike Strauch, Amazon.ca Country Manager.

Amazon Launchpad has worked with more than 100 leading venture capital firms, startup accelerators, and crowd-funding platforms to bring innovative products to Amazon. Canadian customers can now search for and purchase hundreds of products backed by firms like Andreessen Horowitz, accelerators like Y Combinator, and crowdfunding sites like Kickstarter. The Amazon Launchpad store features best-selling items in a variety of product categories ranging from Cool Gadgets and Kitchen to Beauty and Toys.

Featured Amazon Launchpad products include:

• Nucleus Anywhere Intercom: A HD intercom communication system that brings families together wherever they are
• Sugru Moldable Glue: A moldable glue that turns into rubber
• Outdoor Tech Wired Chips: A solution to biking with music, a universal wireless helmet audio system
• Annex Quad Lock Bike Mount Kit: One of the lightest and strongest phone mounting systems available
• Go-Comb Wallet Comb + Bottle Opener: A modern grooming accessory designed to travel with you
• Kuna Smart Home Security Outdoor Light & Camera: A smart outdoor security camera system that detects movement at your door and sends alerts to your phone.

The Amazon Launchpad program is open to entrepreneurs everywhere, and can easily make their products available to our customers around the world. The program offers a streamlined onboarding experience, custom product pages, marketing support, and access to Amazon's global fulfillment network, all geared toward helping startups successfully launch their products and help tell their stories. With Amazon Launchpad, startups can overcome many of the challenges associated with launching new products by using Amazon's retail expertise and infrastructure to create awareness and drive sales globally. "The sheer scale that Amazon Launchpad offers a rapidly-growing company like Nucleus is unparalleled," said Morley Ivers, Canadian entrepreneur and President, Nucleus. "In working closely with the Amazon Launchpad team, I've been consistently impressed with the level of service and access this program makes available. This relationship has already propelled my company to great things, and we're grateful to have the opportunity to be part of the Amazon Launchpad program." By opening the Launchpad store to Canadian customers on Amazon.ca, Amazon Launchpad is helping entrepreneurs extend their global reach and grow their sales.

To shop the Amazon Launchpad store, visit www.amazon.ca/launchpad.

To learn more about the Amazon Launchpad program, visit www.amazon.com/gp/launchpad/signup.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.

SOURCE Amazon.ca

Andrew Gouveia, NATIONAL Public Relations, [email protected], 416-848-1385