The Alcatel 1 delivers sleek design, efficient performance and a premium 18:9 display starting at $89.99 CAD
TORONTO, July 27, 2018 /CNW/ -- TCL Communication's latest ultra-affordable smartphone, the Alcatel 1, is now coming to Canada with premium design and features typically found on more expensive devices. Beginning today, the Alcatel 1 makes it more affordable than ever to enjoy a smartphone with premium design, custom-built FullView 18:9 display and higher-end performance. The Alcatel 1 is also the first device in Canada to run on Android Oreo (Go edition), making it ideal for anyone who wants a solid smartphone at the much lower price without sacrificing features or functionality. Starting at $89.99 CAD, the Alcatel 1 is now available to Bell, Koodo, Lucky Mobile, TELUS and Virgin Mobile customers, and will come to PC Mobile and SaskTel later this year.
"The Alcatel 1 highlights our commitment to bringing ultra-affordable smartphones filled with great features to our Canadian customers," said Eric Anderson, General Manager for Alcatel North America. "Now you can get beautiful design, solid performance and an 18:9 display in a sleek package that's more affordable than most other devices available today."
Immersive Viewing on a FullView 18:9 Display
Leveraging TCL's award-winning display technology and manufacturing capabilities, the Alcatel 1 features a FullView 18:9 display format which effectively delivers a 5-inch screen in a slim 4.4-inch form, providing a compelling viewing experience as well as more comfortable holding and usage.
The Alcatel 1 has an impeccable soft suede finishing, making it feel more expensive than its price suggests. It features quality materials and smooth curves available in dark grey with a luxurious feeling that makes it as pleasing to the touch as it is to the eye. Its high-grade unibody ensures a sleek design that stands out.
Social-Ready Camera Features
Designed for users who love sharing the moments of their lives through pictures with friends and family, the Alcatel 1 comes with a 5MP rear camera with flash and a 5MP front camera with flash for selfies.
Android Oreo (Go edition) Makes for a Smooth and Efficient Experience
Under its stylish exterior, the Alcatel 1 is powered by Android Oreo (Go edition), which is optimized to help ultra-affordable smartphones run Android faster, more efficiently and safer than ever. Android Oreo (Go edition) is the ideal platform for customers who want to enjoy a powerful Android experience at an affordable price.
Android Oreo (Go edition) features a set of popular Google apps that run quickly and smoothly, including Google Go, Google Maps Go, Gmail Go and more. The Google Play Store will also suggest third-party apps tailor-made for Go edition devices, including Facebook Lite, Skype Lite and more.
Android Oreo (Go edition) is designed to give you two times the available storage out of the box, freeing up space for you to do a lot more with built-in storage on Alcatel 1, in addition to a microSD slot for up to an additional 32GB of expandable memory.
For more information on all of Alcatel's latest smartphone and other mobile devices, please visit http://ca.alcatelmobile.com.
About TCL Communication
TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services under three key brands – TCL, Alcatel and BlackBerry - with its portfolio of products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Incorporated in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing thousands across the globe. For more information, please visit www.tclcom.com.
TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication. Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.
For further information: Brad Molen (North America), Email: Brad.firstname.lastname@example.org, http://ca.alcatelmobile.com